Brandwave

Franklin Electric vs Lowara:Which is more popular?

In September 2026, Franklin Electric had more branded searches than Lowara among water pump brands worldwide. Franklin Electric had about 18,100 branded searches, while Lowara had 6,600. Franklin Electric made up 5.9% of all water pump brand searches we track, and Lowara accounted for 2.2%. When we asked ChatGPT and Google AI Overviews about water pump brands, Franklin Electric appeared in two of the five answers and Lowara in none.

Among water pump brands worldwide in September 2026

Who do people search for more?

Franklin Electric, about 3 searches for every 1 for Lowara

Franklin Electric 18.1K searchesLowara 6.6K searches

Who does AI mention more?

Franklin Electric, mentioned in 2 of 5 answers, Lowara in 0

Franklin Electric in 2 of 5Lowara in 0 of 5

Who does AI recommend more?

Franklin Electric, the only one of the two named

Franklin Electric first in 2Lowara never named

Follow Franklin Electric vs Lowara and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand against a rival →

Top water pump brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Franklin Electric was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Lowara did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Grundfos1st
  2. Goulds Water Technology2nd
  3. Franklin Electric3rd
  4. DAB4th
  5. Davey5th
  6. WAYNE6th
  7. Pedrollo7th
  8. Wilo–
  9. Onga–
  10. Lowara–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Grundfos3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Goulds Water Technology3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Franklin Electric2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Pedrollo1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • DAB1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Davey1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • WAYNE1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Wilo0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Onga0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Lowara0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about water pump brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Franklin Electric or Lowara more popular in search?

This chart shows how often people search Google for Franklin Electric and Lowara by name. Each line represents a brand's share of searches for all ten water pump brands we track, month by month, from English-language searches worldwide.

Franklin Electric and Lowara among water pump brands worldwide, by month

Share of searches by month for Franklin Electric, Lowara. The figures are in the table below the chart.

View monthly share of searches table
MonthGrundfosWiloFranklin ElectricPedrolloOngaDABLowaraDaveyWAYNEGoulds Water Technology
Oct 202556.2%20.7%5.1%6.2%3.4%4.1%2.3%1.2%0.41%0.36%
Nov 202552%23.3%5.7%5.7%3.8%4.7%2.6%1.4%0.38%0.41%
Dec 202555.8%20.4%5%6.1%4.1%4.1%2.2%1.5%0.43%0.34%
Jan 202656.8%20.9%5.1%5.1%3.4%4.1%2.3%1.5%0.36%0.37%
Feb 202654.4%20%6%6%4%4.8%2.7%1.5%0.4%0.43%
Mar 202651.4%23%5.6%6.9%3.8%4.6%2.5%1.1%0.55%0.4%
Apr 202650.7%22.8%6.8%6.8%3.7%4.5%2.5%1.1%0.67%0.4%
May 202653.5%19.6%5.9%7.2%4.8%4.7%2.1%1.2%0.61%0.42%
Jun 202654.7%20%6%6%4%4.8%2.2%1.2%0.63%0.43%
Jul 202649%21.9%6.6%8%4.4%5.3%2.4%1.3%0.69%0.47%
Aug 202649.9%22.3%6.7%6.7%5.5%4.6%2%1.3%0.59%0.48%
Sep 202654.2%19.9%5.9%5.9%4.9%4.8%2.2%1.4%0.49%0.33%

How has the Franklin Electric and Lowara comparison changed over the last 12 months?

3 findings
  • Franklin Electric was ahead of Lowara in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Franklin Electric’s share of searches among water pump brands worldwide moved from 5.1% to 5.9%, and its estimated monthly branded searches held steady at 18.1K.
  • Across the 12 months ending September 2026, Lowara’s share of searches among water pump brands worldwide moved from 2.3% to 2.2%, and its estimated monthly branded searches moved from 8.1K to 6.6K.

How did search popularity change for water pump brands worldwide in September 2026?

2 changes
  1. In September 2026, Franklin Electric lost share of searches among water pump brands worldwide, from 6.7% to 5.9%.

  2. Estimated monthly branded searches for Lowara worldwide fell 18.5% over 12 measured months, from 8.1K to 6.6K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Franklin Electric’s and Lowara’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Franklin Electric

1 branded search term

  • franklin electric

Lowara

1 branded search term

  • lowara

How the Brand Demand Index is measured

Other head-to-heads among water pump brands

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.