Foma vs Lomography:Which is more popular by branded search?

Name: Foma vs Lomography: Which is more popular by branded search?
Creator: Brandwave
License: https://creativecommons.org/licenses/by/4.0/

In August 2026, Foma had more branded searches than Lomography among film brands worldwide. Foma was estimated to have 18.1K branded searches compared to Lomography’s 3.6K, and held a 2% Share of Search versus Lomography’s 0.41%. These are worldwide searches for English-language branded terms.

Share of Search among film brands worldwide in August 2026Which is more popular in search, Foma or Lomography?

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Which is more popular in search, Foma or Lomography?

Compare the film brands people search for. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Foma and Lomography among film brands worldwide, by month

Month	Fujifilm	Kodak	Foma	CineStill	Ilford	Lomography
Oct 2025	92.7%	3.1%	2.5%	0.91%	0.41%	0.41%
Nov 2025	92.6%	3%	2.5%	1.1%	0.41%	0.33%
Dec 2025	93.2%	3.1%	2.1%	0.92%	0.34%	0.34%
Jan 2026	92.3%	2.5%	3.7%	0.91%	0.33%	0.27%
Feb 2026	89.8%	3%	5.4%	1.1%	0.39%	0.39%
Mar 2026	88.8%	2.9%	6.5%	1.1%	0.39%	0.31%
Apr 2026	92.8%	3.1%	2.5%	0.91%	0.41%	0.33%
May 2026	91.7%	3%	3.7%	0.9%	0.4%	0.32%
Jun 2026	92.5%	3.1%	2.5%	1.1%	0.4%	0.4%
Jul 2026	93.6%	3.1%	1.7%	0.92%	0.33%	0.41%
Aug 2026	93%	3.1%	2%	1.1%	0.41%	0.41%
Sep 2026	—	—	—	—	—	—

How has the Foma and Lomography comparison changed over the last 12 months?

3 findings

Foma was ahead of Lomography in every measured month of the 11 months ending August 2026.
Across the 11 months ending August 2026, Foma’s estimated Share of Search among film brands worldwide moved from 2.5% to 2%, and its estimated monthly branded searches moved from 22.2K to 18.1K.
Across the 11 months ending August 2026, Lomography’s estimated Share of Search among film brands worldwide held steady at 0.41%, and its estimated monthly branded searches held steady at 3.6K.

How did search popularity change for film brands worldwide in August 2026?

2 changes

In August 2026, Lomography fell from 5th to 6th among film brands worldwide.
Estimated monthly branded searches for Foma worldwide fell 18.5% over 11 measured months, from 22.2K to 18.1K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Foma’s and Lomography’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.