Fiskars vs Jacobsen:Which is searched more?
In September 2026, Fiskars had more branded searches than Jacobsen among reel mower brands worldwide. Fiskars was estimated to have 167K branded searches compared to Jacobsen’s 8.1K, and held a 7% Share of Search versus Jacobsen’s 0.34%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Fiskars or Jacobsen?
Compare the reel mower brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Fiskars, Jacobsen. The figures are in the table below the chart.
View monthly share of search table
| Month | John Deere | Ryobi | Craftsman | Fiskars | Greenworks | Jacobsen |
|---|---|---|---|---|---|---|
| Oct 2025 | 44.1% | 34.5% | 10.9% | 7% | 3.3% | 0.29% |
| Nov 2025 | 39% | 40.7% | 9.6% | 7.3% | 2.9% | 0.47% |
| Dec 2025 | 41.5% | 35.6% | 12.5% | 6.8% | 3.1% | 0.5% |
| Jan 2026 | 43% | 33.5% | 13% | 6.9% | 3.2% | 0.43% |
| Feb 2026 | 44.7% | 29% | 16.5% | 6.8% | 2.7% | 0.36% |
| Mar 2026 | 37% | 35.7% | 16.6% | 7% | 3.3% | 0.3% |
| Apr 2026 | 36% | 39% | 13.3% | 7.5% | 4% | 0.29% |
| May 2026 | 35.3% | 39.1% | 13% | 7.6% | 4.8% | 0.29% |
| Jun 2026 | 35.8% | 40% | 13.2% | 6% | 4.8% | 0.24% |
| Jul 2026 | 38.8% | 35.5% | 14.3% | 7% | 4.3% | 0.26% |
| Aug 2026 | 38.8% | 34.9% | 14.3% | 7.3% | 4.3% | 0.57% |
| Sep 2026 | 41.8% | 34.5% | 12.6% | 7% | 3.8% | 0.34% |
How has the Fiskars and Jacobsen comparison changed over the last 12 months?
3 findings
- Fiskars was ahead of Jacobsen in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Fiskars’ estimated Share of Search among reel mower brands worldwide held steady at 7%, and its estimated monthly branded searches moved from 159K to 167K.
- Across the 12 months ending September 2026, Jacobsen’s estimated Share of Search among reel mower brands worldwide moved from 0.29% to 0.34%, and its estimated monthly branded searches moved from 6.6K to 8.1K.
How did search popularity change for reel mower brands worldwide in September 2026?
1 change
Estimated monthly branded searches for Jacobsen worldwide rose 22.7% over 12 measured months, from 6.6K to 8.1K in September 2026.
Other head-to-heads among reel mower brands
How each brand is measured
Brandwave collects information about searches that people make online using Fiskars’ and Jacobsen’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Put your own brand in this comparison
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