Brandwave

Fiskars vs Ryobi:Which is searched more?

In September 2026, Ryobi had more branded searches than Fiskars among reel mower brands worldwide. Ryobi was estimated to have 825K branded searches compared to Fiskars’ 167K, and held a 34.6% Share of Search versus Fiskars’ 7%. These are worldwide searches for English-language branded terms.

Share of Search among reel mower brands worldwide in September 2026Which is more popular in search, Fiskars or Ryobi?
Fiskars7%167K searches
vs
Ryobi34.6%825K searches

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Which is more popular in search, Fiskars or Ryobi?

Compare the reel mower brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Fiskars and Ryobi among reel mower brands worldwide, by month

Share of Search by month for Ryobi, Fiskars. The figures are in the table below the chart.

View monthly share of search table
MonthJohn DeereRyobiCraftsmanFiskarsGreenworksJacobsen
Oct 202544.3%34.5%10.9%7%3.3%0.02%
Nov 202539.2%40.9%9.6%7.3%2.9%<0.01%
Dec 202541.7%35.8%12.6%6.9%3.1%<0.01%
Jan 202643.2%33.7%13%6.9%3.2%<0.01%
Feb 202644.9%29.1%16.5%6.8%2.7%0.01%
Mar 202637.1%35.8%16.7%7%3.4%0.01%
Apr 202636.1%39.1%13.3%7.5%4%0.02%
May 202635.4%39.2%13%7.6%4.8%0.03%
Jun 202635.8%40.1%13.2%6%4.8%0.02%
Jul 202638.8%35.6%14.3%7%4.3%0.02%
Aug 202639%35%14.3%7.3%4.3%0.02%
Sep 202642%34.6%12.6%7%3.8%0.02%

How has the Fiskars and Ryobi comparison changed over the last 12 months?

  • Ryobi was ahead of Fiskars in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Fiskars’ estimated Share of Search among reel mower brands worldwide held steady at 7%, and its estimated monthly branded searches moved from 159K to 167K.
  • Across the 12 months ending September 2026, Ryobi’s estimated Share of Search among reel mower brands worldwide moved from 34.5% to 34.6%, and its estimated monthly branded searches moved from 781K to 825K.

How did search popularity change for reel mower brands worldwide in September 2026?

  1. Ryobi’s estimated Share of Search among reel mower brands worldwide has lost ground for 3 months in a row, from 40.1% to 34.6% in September 2026.

Other head-to-heads among reel mower brands

How each brand is measured

Brandwave collects information about searches that people make online using Fiskars’ and Ryobi’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Fiskars

3 branded search terms

  • fiskars
  • fiskars scissors
  • fiskars weed puller

Ryobi

4 branded search terms

  • ryobi
  • ryobi lawn mower
  • ryobi pressure washer
  • ryobi tool

How the Brand Demand Index is measured

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