Fisher-Price vs XP:Which is more popular by branded search?
In August 2026, Fisher-Price and XP were level on Share of Search among metal detector brands worldwide, with an estimated 246K branded searches each, at 39.1% estimated Share of Search each. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Fisher-Price or XP?
Compare the metal detector brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Fisher-Price, XP. The figures are in the table below the chart.
View monthly share of search table
| Month | Fisher-Price | XP | Garrett | Nokta | Minelab |
|---|---|---|---|---|---|
| Oct 2025 | 43.1% | 35.3% | 10.6% | 7.1% | 3.9% |
| Nov 2025 | 53.7% | 29.4% | 8.8% | 4.8% | 3.2% |
| Dec 2025 | 53.7% | 29.4% | 8.8% | 4.8% | 3.2% |
| Jan 2026 | 44.2% | 36.1% | 10.9% | 4.9% | 4% |
| Feb 2026 | 38.5% | 38.5% | 11.6% | 6.3% | 5.2% |
| Mar 2026 | 39.7% | 39.7% | 9.8% | 6.5% | 4.4% |
| Apr 2026 | 39.7% | 39.7% | 9.8% | 6.5% | 4.4% |
| May 2026 | 35.3% | 43.1% | 13% | 4.7% | 3.9% |
| Jun 2026 | 32.8% | 40.2% | 18% | 5.4% | 3.6% |
| Jul 2026 | 39.6% | 39.6% | 11.9% | 5.3% | 3.6% |
| Aug 2026 | 39.1% | 39.1% | 11.8% | 6.4% | 3.5% |
| Sep 2026 | — | — | — | — | — |
How has the Fisher-Price and XP comparison changed over the last 12 months?
3 findings
- The lead changed hands once in the 11 months ending August 2026: XP took it in May 2026.
- Across the 11 months ending August 2026, Fisher-Price’s estimated Share of Search among metal detector brands worldwide moved from 43.1% to 39.1%, and its estimated monthly branded searches moved from 301K to 246K.
- Across the 11 months ending August 2026, XP’s estimated Share of Search among metal detector brands worldwide moved from 35.3% to 39.1%, and its estimated monthly branded searches held steady at 246K.
How did search popularity change for metal detector brands worldwide in August 2026?
2 changes
XP’s estimated Share of Search among metal detector brands worldwide has lost ground for 3 months in a row, from 43.1% to 39.1% in August 2026.
Estimated monthly branded searches for Fisher-Price worldwide fell 18.3% over 11 measured months, from 301K to 246K in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Fisher-Price’s and XP’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Fisher-Price
1 branded search term
- fisher price
XP
1 branded search term
- xp
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.