EzyDog vs Tuft + Paw:Which is searched more?
In September 2026, EzyDog and Tuft + Paw were level in searches among pet accessory brands worldwide, with an estimated 9.9K versus 10.9K branded searches, at 4% and 4.4% of the total. These are worldwide searches for English-language branded terms.
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Is EzyDog or Tuft + Paw more popular in search?
Compare the pet accessory brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of searches by month for Tuft + Paw, EzyDog. The figures are in the table below the chart.
View monthly share of searches table
| Month | KONG | Ruffwear | Wild One | Savic | Ferplast | Tuft + Paw | EzyDog | Petmate | Dogit | LupinePet | Rogz |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 28% | 21.6% | 17.6% | 11.8% | 6.5% | 4% | 4.3% | 2.9% | 1% | 1% | 1.3% |
| Nov 2025 | 31.8% | 26.5% | 14.5% | 9.7% | 5.3% | 3.3% | 4.3% | 1.9% | 0.85% | 0.85% | 0.85% |
| Dec 2025 | 38.1% | 21.3% | 11.7% | 11.7% | 4.3% | 3.2% | 4.3% | 2.3% | 0.69% | 1.6% | 0.84% |
| Jan 2026 | 34.8% | 23.7% | 15.9% | 7.1% | 5.8% | 3.6% | 3.9% | 2.6% | 0.77% | 0.93% | 0.93% |
| Feb 2026 | 33% | 22.5% | 15% | 10.1% | 6.7% | 3.4% | 3.7% | 3% | 0.89% | 0.89% | 0.89% |
| Mar 2026 | 30.7% | 24.6% | 16.5% | 9% | 6% | 3.7% | 4% | 2.7% | 0.97% | 0.97% | 0.8% |
| Apr 2026 | 26.3% | 25.8% | 17.3% | 11.6% | 5.2% | 3.9% | 4.2% | 2.8% | 1% | 1% | 0.84% |
| May 2026 | 24% | 27.6% | 18.4% | 10.1% | 5.5% | 4.2% | 4.5% | 2.5% | 1.1% | 1.1% | 1.1% |
| Jun 2026 | 25.7% | 29.6% | 16.2% | 7.2% | 5.9% | 4.4% | 4.8% | 2.6% | 1.4% | 1.2% | 0.96% |
| Jul 2026 | 25.6% | 28% | 18.7% | 6.8% | 5.6% | 5.1% | 4.6% | 2.5% | 1.1% | 1.1% | 0.91% |
| Aug 2026 | 27% | 25.4% | 17% | 11.4% | 5.1% | 4.6% | 4.2% | 2.3% | 1% | 1% | 1% |
| Sep 2026 | 25.9% | 24.4% | 16.3% | 13.3% | 6% | 4.4% | 4% | 2.7% | 1.2% | 0.97% | 0.97% |
How has the EzyDog and Tuft + Paw comparison changed over the last 12 months?
3 findings
- The lead changed hands once in the 12 months ending September 2026: Tuft + Paw took it in July 2026.
- Across the 12 months ending September 2026, EzyDog’s share of searches among pet accessory brands worldwide moved from 4.3% to 4%, and its estimated monthly branded searches moved from 12.1K to 9.9K.
- Across the 12 months ending September 2026, Tuft + Paw’s share of searches among pet accessory brands worldwide moved from 4% to 4.4%, and its estimated monthly branded searches moved from 11.2K to 10.9K.
How did search popularity change for pet accessory brands worldwide in September 2026?
1 change

EzyDog’s share of searches among pet accessory brands worldwide has lost ground for 3 months in a row, from 4.8% to 4% in September 2026.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using EzyDog’s and Tuft + Paw’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
EzyDog
1 branded search term
- ezydog
Tuft + Paw
2 branded search terms
- tuft + paw
- tuft and paw
Other head-to-heads among pet accessory brands

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