Brandwave

Exposure vs Moon Sport:Which is more popular by branded search?

In August 2026, Exposure had more branded searches than Moon Sport among bike light brands worldwide. Exposure was estimated to have 246K branded searches compared to Moon Sport’s 20, and held a 37.5% Share of Search versus Moon Sport’s <0.01%. These are worldwide searches for English-language branded terms.

Share of Search among bike light brands worldwide in August 2026Which is more popular in search, Exposure or Moon Sport?
Exposure37.5%246K searches
vs
Moon Sport<0.01%20 searches

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Which is more popular in search, Exposure or Moon Sport?

Compare the bike light brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Exposure and Moon Sport among bike light brands worldwide, by month

Share of Search by month for Exposure, Moon Sport. The figures are in the table below the chart.

View monthly share of search table
MonthCateyeExposureLezyneKnogMoon Sport
Oct 202561%33.3%3.7%2%0.01%
Nov 202556.1%37.5%4.1%2.3%0.01%
Dec 202556.8%37.9%3.4%1.9%<0.01%
Jan 202648%48%2.4%1.6%<0.01%
Feb 202657.3%38.3%2.8%1.5%<0.01%
Mar 202656.5%37.8%3.4%2.3%<0.01%
Apr 202656.5%37.8%3.4%2.3%<0.01%
May 202652.1%42.6%3.1%2.1%<0.01%
Jun 202651.8%42.3%3.8%2.1%<0.01%
Jul 202651.8%42.3%3.8%2.1%<0.01%
Aug 202656.1%37.5%4.1%2.3%<0.01%
Sep 2026—————

How has the Exposure and Moon Sport comparison changed over the last 12 months?

  • Exposure was ahead of Moon Sport in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Exposure’s estimated Share of Search among bike light brands worldwide moved from 33.3% to 37.5%, and its estimated monthly branded searches held steady at 246K.
  • Across the 11 months ending August 2026, Moon Sport’s estimated Share of Search among bike light brands worldwide moved from 0.01% to <0.01%, and its estimated monthly branded searches moved from 90 to 20.

How did search popularity change for bike light brands worldwide in August 2026?

  1. In August 2026, Exposure lost estimated Share of Search among bike light brands worldwide, from 42.3% to 37.5%.

  2. Estimated monthly branded searches for Moon Sport worldwide fell 77.8% over 11 measured months, from 90 to 20 in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Exposure’s and Moon Sport’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Exposure

1 branded search term

  • exposure

Moon Sport

1 branded search term

  • moon sport lights

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.