Ethena vs MakerDAO:Which is searched more?
In August 2026, Ethena had more branded searches than MakerDAO among stablecoin platforms worldwide. Ethena was estimated to have 14.8K branded searches compared to MakerDAO’s 1.6K, and held a 9.8% Share of Search versus MakerDAO’s 1.1%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Ethena or MakerDAO?
Compare the companies that issue stablecoins. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Ethena, MakerDAO. The figures are in the table below the chart.
View monthly share of search table
| Month | Ethena | MakerDAO |
|---|---|---|
| Oct 2025 | 33% | 6.6% |
| Nov 2025 | 32.6% | 7.9% |
| Dec 2025 | 24.4% | 8.9% |
| Jan 2026 | 15.9% | 4.7% |
| Feb 2026 | 15.9% | 4.7% |
| Mar 2026 | 13.4% | 4.9% |
| Apr 2026 | 13.5% | 4% |
| May 2026 | 9.7% | 1.9% |
| Jun 2026 | 9.8% | 1.3% |
| Jul 2026 | 8.1% | 1.1% |
| Aug 2026 | 9.8% | 1.1% |
| Sep 2026 | — | — |
How has the Ethena and MakerDAO comparison changed over the last 12 months?
3 findings
- Ethena was ahead of MakerDAO in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Ethena’s estimated Share of Search among stablecoin platforms worldwide moved from 33% to 9.8%, and its estimated monthly branded searches moved from 33.1K to 14.8K.
- Across the 11 months ending August 2026, MakerDAO’s estimated Share of Search among stablecoin platforms worldwide moved from 6.6% to 1.1%, and its estimated monthly branded searches moved from 6.6K to 1.6K.
How did search popularity change for stablecoin platforms worldwide in August 2026?
2 changes
In August 2026, Ethena gained estimated Share of Search among stablecoin platforms worldwide, from 8.1% to 9.8%.
MakerDAO’s estimated Share of Search among stablecoin platforms worldwide has lost ground for 3 months in a row, from 1.9% to 1.1% in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Ethena’s and MakerDAO’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.