Escali vs My Weigh:Which is searched more?
In September 2026, Escali had more branded searches than My Weigh among kitchen scale brands worldwide. Escali had about 1,900 branded searches, while My Weigh had 390. Escali made up 0.12% of all kitchen scale brand searches we track, and My Weigh accounted for 0.02%. These are worldwide searches for English-language branded terms.
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Is Escali or My Weigh more popular in search?
Compare the kitchen scale brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of searches by month for Escali, My Weigh. The figures are in the table below the chart.
View monthly share of searches table
| Month | KitchenAid | Breville | OXO | Salter | Etekcity | Escali | My Weigh |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 84.7% | 6.3% | 6.3% | 2.1% | 0.49% | 0.11% | 0.02% |
| Nov 2025 | 86.3% | 7.1% | 4.8% | 1.3% | 0.34% | 0.07% | 0.01% |
| Dec 2025 | 87.1% | 7.1% | 3.9% | 1.3% | 0.42% | 0.07% | 0.01% |
| Jan 2026 | 83% | 7.6% | 6.2% | 2.3% | 0.81% | 0.11% | 0.03% |
| Feb 2026 | 82.7% | 7.7% | 6.3% | 2.6% | 0.61% | 0.11% | 0.03% |
| Mar 2026 | 83.3% | 7.4% | 6.1% | 2.5% | 0.51% | 0.13% | 0.03% |
| Apr 2026 | 82.9% | 7.6% | 6.2% | 2.6% | 0.55% | 0.14% | 0.03% |
| May 2026 | 81% | 8.5% | 6.9% | 2.8% | 0.6% | 0.15% | 0.02% |
| Jun 2026 | 79.8% | 9.3% | 7.5% | 2.7% | 0.56% | 0.13% | 0.02% |
| Jul 2026 | 80.6% | 8.9% | 7.2% | 2.7% | 0.5% | 0.12% | 0.03% |
| Aug 2026 | 80.2% | 8.9% | 7.2% | 3% | 0.49% | 0.12% | 0.03% |
| Sep 2026 | 79.4% | 10.3% | 6.9% | 2.8% | 0.45% | 0.12% | 0.02% |
How has the Escali and My Weigh comparison changed over the last 12 months?
3 findings
- Escali was ahead of My Weigh in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Escali’s share of searches among kitchen scale brands worldwide moved from 0.11% to 0.12%, and its estimated monthly branded searches moved from 2.4K to 1.9K.
- Across the 12 months ending September 2026, My Weigh’s share of searches among kitchen scale brands worldwide held steady at 0.02%, and its estimated monthly branded searches moved from 480 to 390.
How did search popularity change for kitchen scale brands worldwide in September 2026?
2 changes
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Escali’s and My Weigh’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among kitchen scale brands

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