Brandwave

Elvie vs Sarah Wells Bags:Which is more popular?

In September 2026, Sarah Wells Bags had more branded searches than Elvie among pump bag brands worldwide. Sarah Wells Bags had about 1,600 branded searches, while Elvie had 390. Sarah Wells Bags made up 0.81% of all pump bag brand searches we track, and Elvie accounted for 0.2%. When we asked ChatGPT and Google AI Overviews about pump bag brands, Elvie and Sarah Wells Bags each appeared in four of the five answers. Sarah Wells Bags was mentioned before Elvie in every answer that named either.

Among pump bag brands worldwide in September 2026

Who do people search for more?

Sarah Wells Bags, about 4 searches for every 1 for Elvie

Sarah Wells Bags 1.6K searchesElvie 390 searches

Who does AI mention more?

Both were mentioned in 4 of 5 answers.

Elvie in 4 of 5Sarah Wells Bags in 4 of 5

Who does AI recommend more?

Sarah Wells Bags, named ahead of Elvie in 4 of 4 answers

Sarah Wells Bags first in 4Elvie never first

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Top pump bag brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Elvie and Sarah Wells Bags were each mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Sarah Wells Bags was listed before Elvie in every answer that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Sarah Wells Bags1st
  2. Spectra2nd
  3. Medela3rd
  4. Momcozy4th
  5. Elvie5th
  6. Kiinde6th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Spectra5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Momcozy5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Medela4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Sarah Wells Bags4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Elvie4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Kiinde2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about pump bag brands

5 answers

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Elvie or Sarah Wells Bags more popular in search?

This chart shows how often people search Google for Elvie and Sarah Wells Bags by name. Each line represents a brand's share of searches for all six pump bag brands we track, month by month, from English-language searches worldwide.

Elvie and Sarah Wells Bags among pump bag brands worldwide, by month

Share of searches by month for Sarah Wells Bags, Elvie. The figures are in the table below the chart.

View monthly share of searches table
MonthSpectraMedelaKiindeMomcozySarah Wells BagsElvie
Oct 202594.4%2.4%1.3%0.88%0.72%0.26%
Nov 202593.3%2.3%1.3%0.85%1.9%0.26%
Dec 202594.9%2.1%1.1%0.77%0.77%0.29%
Jan 202694.7%2.1%1.2%0.78%0.93%0.23%
Feb 202693.3%1.9%0.99%0.83%2.8%0.2%
Mar 202695.4%2%1.1%0.71%0.71%0.21%
Apr 202695.4%1.8%0.95%0.8%0.8%0.2%
May 202695.4%1.8%0.95%0.8%0.8%0.2%
Jun 202695.4%1.8%0.95%0.8%0.8%0.2%
Jul 202695.7%1.7%1.1%0.74%0.74%0.12%
Aug 202695.2%1.8%1.2%0.93%0.78%0.19%
Sep 202695%1.8%1.2%0.96%0.81%0.2%

How has the Elvie and Sarah Wells Bags comparison changed over the last 12 months?

3 findings
  • Sarah Wells Bags was ahead of Elvie in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Elvie’s share of searches among pump bag brands worldwide moved from 0.26% to 0.2%, and its estimated monthly branded searches moved from 480 to 390.
  • Across the 12 months ending September 2026, Sarah Wells Bags’ share of searches among pump bag brands worldwide moved from 0.72% to 0.81%, and its estimated monthly branded searches moved from 1.3K to 1.6K.

How did search popularity change for pump bag brands worldwide in September 2026?

2 changes

  1. Estimated monthly branded searches for Sarah Wells Bags worldwide rose 23.1% over 12 measured months, from 1.3K to 1.6K in September 2026.

  2. Estimated monthly branded searches for Elvie worldwide fell 18.8% over 12 measured months, from 480 to 390 in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Elvie’s and Sarah Wells Bags’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Elvie

1 branded search term

  • breast pump elvie

Sarah Wells Bags

1 branded search term

  • sarah wells bags

How the Brand Demand Index is measured

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