Elgato vs OBS Studio:Which is more popular by branded search?
In August 2026, OBS Studio had more branded searches than Elgato among game capture software worldwide. OBS Studio was estimated to have 1.2M branded searches compared to Elgato’s 322K, and held a 69.6% Share of Search versus Elgato’s 18.4%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Elgato or OBS Studio?
Compare the software creators use to record and stream gameplay. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for OBS Studio, Elgato. The figures are in the table below the chart.
View monthly share of search table
| Month | OBS Studio | Elgato | Bandicam | XSplit |
|---|---|---|---|---|
| Oct 2025 | 64.8% | 21.1% | 13.1% | 0.96% |
| Nov 2025 | 66.5% | 21.6% | 10.9% | 0.99% |
| Dec 2025 | 64.9% | 21.1% | 13.1% | 0.96% |
| Jan 2026 | 64.9% | 21.2% | 13.1% | 0.79% |
| Feb 2026 | 69.2% | 18.5% | 11.4% | 0.84% |
| Mar 2026 | 65% | 21% | 13.1% | 0.79% |
| Apr 2026 | 69.5% | 18.4% | 11.4% | 0.69% |
| May 2026 | 67% | 21.4% | 11% | 0.54% |
| Jun 2026 | 69.7% | 18.3% | 11.5% | 0.57% |
| Jul 2026 | 69.6% | 18.4% | 11.5% | 0.56% |
| Aug 2026 | 69.6% | 18.4% | 11.5% | 0.56% |
| Sep 2026 | — | — | — | — |
How has the Elgato and OBS Studio comparison changed over the last 12 months?
3 findings
- OBS Studio was ahead of Elgato in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Elgato’s estimated Share of Search among game capture software worldwide moved from 21.1% to 18.4%, and its estimated monthly branded searches moved from 398K to 322K.
- Across the 11 months ending August 2026, OBS Studio’s estimated Share of Search among game capture software worldwide moved from 64.8% to 69.6%, and its estimated monthly branded searches held steady at 1.2M.
How did search popularity change for game capture software worldwide in August 2026?
1 change
Estimated monthly branded searches for Elgato worldwide fell 19.1% over 11 measured months, from 398K to 322K in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Elgato’s and OBS Studio’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Elgato
6 branded search terms
- elgato
- elgato com
- elgato facecam
- elgato game capture
- elgato webcam
- webcam elgato
OBS Studio
1 branded search term
- obs studio
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.