Brandwave

EcoWater vs WaterBoss:Which is more popular by branded search?

In August 2026, EcoWater had more branded searches than WaterBoss among water softeners worldwide. EcoWater was estimated to have 22.2K branded searches compared to WaterBoss’ 2.9K, and held a 7.4% Share of Search versus WaterBoss’ 0.96%. These are worldwide searches for English-language branded terms.

Share of Search among water softeners worldwide in August 2026Which is more popular in search, EcoWater or WaterBoss?
EcoWater7.4%22.2K searches
vs
WaterBoss0.96%2.9K searches

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Which is more popular in search, EcoWater or WaterBoss?

Compare the water softeners people search for. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

EcoWater and WaterBoss among water softeners worldwide, by month

Share of Search by month for EcoWater, WaterBoss. The figures are in the table below the chart.

View monthly share of search table
MonthHarveyBWTCulliganEcoWaterWaterBossKinetico
Oct 202525.7%38.1%25.7%9.4%0.83%0.31%
Nov 202523.1%42.1%23.1%10.4%0.92%0.38%
Dec 202525.5%38.2%25.5%9.4%1%0.42%
Jan 202622%40%26.9%9.9%0.87%0.36%
Feb 202633.3%33.3%22.2%10%0.88%0.37%
Mar 202633.9%33.9%22.8%8.3%0.74%0.4%
Apr 202636%29.6%24.2%8.9%0.95%0.43%
May 202632.7%40.2%18%8.1%0.71%0.3%
Jun 202635.9%35.9%19.7%7.2%0.78%0.42%
Jul 202636.6%30.1%24.6%7.4%0.96%0.43%
Aug 202636.6%30.1%24.6%7.4%0.96%0.33%
Sep 2026——————

How has the EcoWater and WaterBoss comparison changed over the last 12 months?

  • EcoWater was ahead of WaterBoss in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, EcoWater’s estimated Share of Search among water softeners worldwide moved from 9.4% to 7.4%, and its estimated monthly branded searches moved from 27.1K to 22.2K.
  • Across the 11 months ending August 2026, WaterBoss’ estimated Share of Search among water softeners worldwide moved from 0.83% to 0.96%, and its estimated monthly branded searches moved from 2.4K to 2.9K.

How did search popularity change for water softeners worldwide in August 2026?

  1. Estimated monthly branded searches for WaterBoss worldwide rose 20.8% over 11 measured months, from 2.4K to 2.9K in August 2026.

  2. Estimated monthly branded searches for EcoWater worldwide fell 18.1% over 11 measured months, from 27.1K to 22.2K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using EcoWater’s and WaterBoss’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

EcoWater

1 branded search term

  • eco water

WaterBoss

1 branded search term

  • water boss

How the Brand Demand Index is measured

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