Brandwave

EcoTools vs Spongeables:Which is more popular by branded search?

In August 2026, EcoTools had more branded searches than Spongeables among bath sponge brands worldwide. EcoTools was estimated to have 27.1K branded searches compared to Spongeables’ 480, and held a 2.7% Share of Search versus Spongeables’ 0.05%. These are worldwide searches for English-language branded terms.

Share of Search among bath sponge brands worldwide in August 2026Which is more popular in search, EcoTools or Spongeables?
EcoTools2.7%27.1K searches
vs
Spongeables0.05%480 searches

Follow EcoTools vs Spongeables and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand against a rival →

Which is more popular in search, EcoTools or Spongeables?

Compare the bath sponge brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

EcoTools and Spongeables among bath sponge brands worldwide, by month

Share of Search by month for EcoTools, Spongeables. The figures are in the table below the chart.

View monthly share of search table
MonthBody ShopKonjacEcoToolsSud ScrubBuf-PufSpongeables
Oct 202574%22.1%3%0.73%0.08%0.04%
Nov 202577.9%19.2%2.1%0.63%0.06%0.03%
Dec 202578.1%19.3%1.7%0.77%0.06%0.04%
Jan 202662.8%34.3%2.1%0.75%0.08%0.04%
Feb 202666.6%29.8%2.7%0.8%0.09%0.06%
Mar 202670.5%25.8%2.8%0.69%0.14%0.04%
Apr 202666.6%29.8%2.7%0.8%0.1%0.05%
May 202666.7%29.8%2.7%0.65%0.09%0.05%
Jun 202662%33.9%3.1%0.91%0.1%0.07%
Jul 202661.8%33.8%3%1.1%0.1%0.07%
Aug 202666.5%29.7%2.7%0.98%0.1%0.05%
Sep 2026——————

How has the EcoTools and Spongeables comparison changed over the last 12 months?

  • EcoTools was ahead of Spongeables in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, EcoTools’ estimated Share of Search among bath sponge brands worldwide moved from 3% to 2.7%, and its estimated monthly branded searches moved from 33.1K to 27.1K.
  • Across the 11 months ending August 2026, Spongeables’ estimated Share of Search among bath sponge brands worldwide moved from 0.04% to 0.05%, and its estimated monthly branded searches held steady at 480.

How did search popularity change for bath sponge brands worldwide in August 2026?

  1. Estimated monthly branded searches for EcoTools worldwide fell 18.1% over 11 measured months, from 33.1K to 27.1K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using EcoTools’ and Spongeables’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

EcoTools

1 branded search term

  • ecotools

Spongeables

1 branded search term

  • spongeables

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.