Buf-Puf vs EcoTools:Which is searched more?
In August 2026, EcoTools had more branded searches than Buf-Puf among bath sponge brands worldwide. EcoTools was estimated to have 27.1K branded searches compared to Buf-Puf’s 1K, and held a 1.6% Share of Search versus Buf-Puf’s 0.06%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Buf-Puf or EcoTools?
Compare the bath sponge brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for EcoTools, Buf-Puf. The figures are in the table below the chart.
View monthly share of search table
| Month | EcoTools | Buf-Puf |
|---|---|---|
| Oct 2025 | 1.7% | 0.05% |
| Nov 2025 | 1.2% | 0.03% |
| Dec 2025 | 0.97% | 0.04% |
| Jan 2026 | 1.3% | 0.05% |
| Feb 2026 | 1.6% | 0.05% |
| Mar 2026 | 1.7% | 0.08% |
| Apr 2026 | 1.6% | 0.06% |
| May 2026 | 1.6% | 0.05% |
| Jun 2026 | 1.9% | 0.06% |
| Jul 2026 | 1.9% | 0.06% |
| Aug 2026 | 1.6% | 0.06% |
| Sep 2026 | — | — |
How has the Buf-Puf and EcoTools comparison changed over the last 12 months?
3 findings
- EcoTools was ahead of Buf-Puf in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Buf-Puf’s estimated Share of Search among bath sponge brands worldwide moved from 0.05% to 0.06%, and its estimated monthly branded searches moved from 880 to 1K.
- Across the 11 months ending August 2026, EcoTools’ estimated Share of Search among bath sponge brands worldwide moved from 1.7% to 1.6%, and its estimated monthly branded searches moved from 33.1K to 27.1K.
How did search popularity change for bath sponge brands worldwide in August 2026?
2 changes
How each brand is measured
Brandwave collects information about searches that people make online using Buf-Puf’s and EcoTools’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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