Draper vs WORX:Which is more popular by branded search?

Name: Draper vs WORX: Which is more popular by branded search?
Creator: Brandwave
License: https://creativecommons.org/licenses/by/4.0/

In August 2026, Draper had more branded searches than WORX among wheelbarrow brands worldwide. Draper was estimated to have 165K branded searches compared to WORX’s 145K, and held a 46.7% Share of Search versus WORX’s 40.9%. These are worldwide searches for English-language branded terms.

Share of Search among wheelbarrow brands worldwide in August 2026Which is more popular in search, Draper or WORX?

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Which is more popular in search, Draper or WORX?

Compare the wheelbarrow brands people search for. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Draper and WORX among wheelbarrow brands worldwide, by month

Month	Draper	WORX	Gorilla Carts	Haemmerlin	Stanley	Walsall
Oct 2025	42%	41.2%	15.5%	0.73%	0.28%	0.28%
Nov 2025	37.6%	47.5%	13.7%	0.66%	0.3%	0.24%
Dec 2025	40.1%	40.7%	17.9%	0.7%	0.32%	0.32%
Jan 2026	45.9%	38.8%	13.8%	0.81%	0.37%	0.3%
Feb 2026	59.5%	29.5%	9.8%	0.69%	0.21%	0.26%
Mar 2026	59.8%	31.4%	8%	0.47%	0.14%	0.21%
Apr 2026	28.2%	58.2%	12.6%	0.61%	0.15%	0.21%
May 2026	24.1%	61.7%	13.3%	0.53%	0.13%	0.22%
Jun 2026	42.4%	46.5%	10.4%	0.4%	0.12%	0.19%
Jul 2026	35.5%	50.5%	13.1%	0.52%	0.19%	0.28%
Aug 2026	46.7%	40.9%	11.5%	0.54%	0.2%	0.2%
Sep 2026	—	—	—	—	—	—

How has the Draper and WORX comparison changed over the last 12 months?

3 findings

The lead changed hands 4 times in the 11 months ending August 2026: WORX took it in November 2025, Draper took it in January 2026, WORX took it in April 2026, Draper took it in August 2026.
Across the 11 months ending August 2026, Draper’s estimated Share of Search among wheelbarrow brands worldwide moved from 42% to 46.7%, and its estimated monthly branded searches moved from 110K to 165K.
Across the 11 months ending August 2026, WORX’s estimated Share of Search among wheelbarrow brands worldwide moved from 41.2% to 40.9%, and its estimated monthly branded searches moved from 108K to 145K.

How did search popularity change for wheelbarrow brands worldwide in August 2026?

2 changes

In August 2026, Draper overtook WORX to take the highest estimated Share of Search among wheelbarrow brands worldwide, at 46.7%.
In August 2026, WORX lost estimated Share of Search among wheelbarrow brands worldwide, from 50.5% to 40.9%.

How each brand is measured

Brandwave collects information about searches that people make online using Draper’s and WORX’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.