Docassemble vs Gavel:Which is searched more?
In September 2026, Gavel had more branded searches than Docassemble among legal document automation software worldwide. Gavel was estimated to have 890 branded searches compared to Docassemble’s 720, and held a 3.3% Share of Search versus Docassemble’s 2.7%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Docassemble or Gavel?
Compare the legal document automation software companies operate with. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Gavel, Docassemble. The figures are in the table below the chart.
View monthly share of search table
| Month | HotDocs | Documate | Gavel | Docassemble | Lawyaw | Afterpattern |
|---|---|---|---|---|---|---|
| Oct 2025 | 74.8% | 9.9% | 3.7% | 3.6% | 6.6% | 1.3% |
| Nov 2025 | 80.5% | 7.1% | 4% | 3.2% | 4.4% | 0.76% |
| Dec 2025 | 71.9% | 6.4% | 2.9% | 14.3% | 4% | 0.56% |
| Jan 2026 | 75.6% | 7.9% | 3.7% | 6.7% | 5.4% | 0.59% |
| Feb 2026 | 73.7% | 7.7% | 4.2% | 9.8% | 4.1% | 0.57% |
| Mar 2026 | 69.3% | 16.9% | 4.1% | 5.9% | 3.1% | 0.66% |
| Apr 2026 | 78.1% | 12.7% | 2.6% | 3.7% | 2.5% | 0.32% |
| May 2026 | 75.3% | 14.9% | 3% | 3.4% | 3% | 0.37% |
| Jun 2026 | 76.4% | 12.2% | 3.1% | 4.2% | 3.7% | 0.38% |
| Jul 2026 | 73.4% | 14.4% | 3% | 4.4% | 4.4% | 0.55% |
| Aug 2026 | 69.8% | 20.8% | 3.4% | 2.8% | 2.8% | 0.35% |
| Sep 2026 | 66.8% | 24.4% | 3.3% | 2.7% | 2.7% | 0.26% |
How has the Docassemble and Gavel comparison changed over the last 12 months?
3 findings
- The lead changed hands 2 times in the 12 months ending September 2026: Docassemble took it in December 2025, Gavel took it in August 2026.
- Across the 12 months ending September 2026, Docassemble’s estimated Share of Search among legal document automation software worldwide moved from 3.6% to 2.7%, and its estimated monthly branded searches moved from 880 to 720.
- Across the 12 months ending September 2026, Gavel’s estimated Share of Search among legal document automation software worldwide moved from 3.7% to 3.3%, and its estimated monthly branded searches held steady at 890.
How did search popularity change for legal document automation software worldwide in September 2026?
1 change
Estimated monthly branded searches for Docassemble worldwide fell 18.2% over 12 measured months, from 880 to 720 in September 2026.
Other head-to-heads among legal document automation software
How each brand is measured
Brandwave collects information about searches that people make online using Docassemble’s and Gavel’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Docassemble
1 branded search term
- docassemble
Gavel
2 branded search terms
- gavel automation
- gavel legal
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