Disruptive Advertising vs RISE DTC:Which is more popular?

In September 2026, Disruptive Advertising had more branded searches than RISE DTC among ecommerce marketing agencies worldwide. Disruptive Advertising had about 2,420 branded searches, while RISE DTC had 50. Disruptive Advertising made up 10.4% of all ecommerce marketing agency searches we track, and RISE DTC accounted for 0.21%. When we asked ChatGPT and Google AI Overviews about ecommerce marketing agencies, Disruptive Advertising and RISE DTC each appeared in two of the five answers. RISE DTC was mentioned before Disruptive Advertising in two out of three answers.

Among ecommerce marketing agencies worldwide in September 2026

Follow Disruptive Advertising vs RISE DTC and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand against a rival →

Top ecommerce marketing agencies in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Disruptive Advertising and RISE DTC were each mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. RISE DTC was listed before Disruptive Advertising in two out of three answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

How many AI answers named each brand
Brand	ChatGPT	Google	Answers that named it
Common Thread Collective	Named in 3 of 3 ChatGPT answers	Named in 0 of 2 Google AI Overviews	3 of 5
Disruptive Advertising	Named in 2 of 3 ChatGPT answers	Named in 0 of 2 Google AI Overviews	2 of 5
One 10 Media	Named in 2 of 3 ChatGPT answers	Named in 0 of 2 Google AI Overviews	2 of 5
P3 Media	Named in 2 of 3 ChatGPT answers	Named in 0 of 2 Google AI Overviews	2 of 5
RISE DTC	Named in 2 of 3 ChatGPT answers	Named in 0 of 2 Google AI Overviews	2 of 5
Tinuiti	Named in 1 of 3 ChatGPT answers	Named in 0 of 2 Google AI Overviews	1 of 5
Power Digital	Named in 1 of 3 ChatGPT answers	Named in 0 of 2 Google AI Overviews	1 of 5
Hawke Media	Named in 0 of 3 ChatGPT answers	Named in 0 of 2 Google AI Overviews	0 of 5
MuteSix	Named in 0 of 3 ChatGPT answers	Named in 0 of 2 Google AI Overviews	0 of 5

Common Thread Collective3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Disruptive Advertising2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
One 10 Media2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
P3 Media2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
RISE DTC2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Tinuiti1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Power Digital1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Hawke Media0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
MuteSix0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about ecommerce marketing agencies

5 answers

Asked ChatGPT
“Which ecommerce marketing agency should I hire?”
1. 1Common Thread Collective
2. 2RISE DTC
Asked ChatGPT
“What are the best ecommerce marketing agencies?”
Asked ChatGPT
“What's the best ecommerce marketing agency for online sales growth?”
Searched Google, AI Overview
“ecommerce marketing agency”
Searched Google, AI Overview
“performance marketing agency”

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Is Disruptive Advertising or RISE DTC more popular in search?

This chart shows how often people search Google for Disruptive Advertising and RISE DTC by name. Each line represents a brand's share of searches for all nine ecommerce marketing agencies we track, month by month, from English-language searches worldwide.

Disruptive Advertising and RISE DTC among ecommerce marketing agencies worldwide, by month

Month	Tinuiti	Power Digital	Common Thread Collective	Hawke Media	Disruptive Advertising	One 10 Media	P3 Media	MuteSix	RISE DTC
Oct 2025	31.3%	24.7%	11%	16.4%	11.1%	0.41%	1.8%	3.1%	0.23%
Nov 2025	30.1%	28.7%	10.1%	15.4%	10.3%	0.21%	1.4%	3.5%	0.37%
Dec 2025	34.1%	26.8%	11.9%	11.9%	9.6%	0.45%	1.6%	3.3%	0.2%
Jan 2026	30.2%	28.8%	10.5%	12.6%	10.9%	0.39%	3.1%	3.4%	0.13%
Feb 2026	32.7%	25.5%	11.3%	11.3%	11.8%	0.43%	2.8%	3.9%	0.19%
Mar 2026	33.6%	26.1%	11.5%	11.5%	11.7%	0.43%	1.9%	3.2%	0.16%
Apr 2026	38.5%	24.8%	10.9%	10.9%	9.3%	0.64%	1.2%	3.6%	0.11%
May 2026	38.7%	24.8%	11%	11%	7.6%	0.64%	2.2%	3.8%	0.18%
Jun 2026	32.9%	25.9%	13.9%	13.9%	7.9%	0.43%	1.9%	3.2%	0.1%
Jul 2026	31.2%	29.8%	13.1%	13.1%	7.4%	0.41%	1.8%	3.1%	0.14%
Aug 2026	30.7%	29.3%	12.9%	12.9%	7.2%	1.7%	2.1%	2.9%	0.31%
Sep 2026	29.7%	28.3%	12.4%	12.4%	10.4%	2.5%	2.1%	1.9%	0.21%

How has the Disruptive Advertising and RISE DTC comparison changed over the last 12 months?

3 findings

Disruptive Advertising was ahead of RISE DTC in every measured month of the 12 months ending September 2026.
Across the 12 months ending September 2026, Disruptive Advertising’s share of searches among ecommerce marketing agencies worldwide moved from 11.1% to 10.4%, and its estimated monthly branded searches held steady at 2.4K.
Across the 12 months ending September 2026, RISE DTC’s share of searches among ecommerce marketing agencies worldwide moved from 0.23% to 0.21%, and its estimated monthly branded searches held steady at 50.

How did search popularity change for ecommerce marketing agencies worldwide in September 2026?

1 change

In September 2026, Disruptive Advertising gained share of searches among ecommerce marketing agencies worldwide, from 7.2% to 10.4%.

How are branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using Disruptive Advertising’s and RISE DTC’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.