Brandwave

DeWalt vs Shop-Vac:Which is more popular?

In September 2026, DeWalt had more branded searches than Shop-Vac among wet dry vacuum brands worldwide. DeWalt had about 673,000 branded searches, while Shop-Vac had 135,000. DeWalt made up 13.7% of all wet dry vacuum brand searches we track, and Shop-Vac accounted for 2.7%. When we asked ChatGPT and Google AI Overviews about wet dry vacuum brands, DeWalt appeared in two of the five answers and Shop-Vac in one. DeWalt was mentioned before Shop-Vac in every answer that named either.

Among wet dry vacuum brands worldwide in September 2026

Who do people search for more?

DeWalt, about 5 searches for every 1 for Shop-Vac

DeWalt 673K searchesShop-Vac 135K searches

Who does AI mention more?

DeWalt, mentioned in 2 of 5 answers, Shop-Vac in 1

DeWalt in 2 of 5Shop-Vac in 1 of 5

Who does AI recommend more?

DeWalt, named ahead of Shop-Vac in 2 of 2 answers

DeWalt first in 2Shop-Vac never first

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Top wet dry vacuum brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, DeWalt was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Shop-Vac was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. DeWalt was listed before Shop-Vac in every answer that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. RIDGID1st
  2. Tineco2nd
  3. BISSELL3rd
  4. DeWalt4th
  5. Vacmaster5th
  6. Shop-Vac6th
  7. Karcher7th
  8. Milwaukee8th
  9. Ryobi–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • RIDGID4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • BISSELL3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Tineco3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Vacmaster3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Milwaukee2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • DeWalt2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Karcher1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Shop-Vac1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Ryobi0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about wet dry vacuum brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is DeWalt or Shop-Vac more popular in search?

This chart shows how often people search Google for DeWalt and Shop-Vac by name. Each line represents a brand's share of searches for all nine wet dry vacuum brands we track, month by month, from English-language searches worldwide.

DeWalt and Shop-Vac among wet dry vacuum brands worldwide, by month

Share of searches by month for DeWalt, Shop-Vac. The figures are in the table below the chart.

View monthly share of searches table
MonthMilwaukeeRyobiKarcherDeWaltBISSELLTinecoShop-VacRIDGIDVacmaster
Oct 202540.4%13.2%16.2%12.1%6.6%8.1%2.4%0.6%0.33%
Nov 202533.8%15%16.2%12.4%6.8%12.4%2.5%0.61%0.33%
Dec 202538.4%14.2%15.4%14.1%5.2%9.4%2.3%0.69%0.31%
Jan 202635.4%14.4%17.4%13%5.8%10.6%2.1%0.78%0.35%
Feb 202637.6%12.8%18.8%13.8%6.2%7.6%2.3%0.68%0.3%
Mar 202631.8%15.5%24.7%11.7%6.4%6.4%2.3%0.7%0.31%
Apr 202632.3%16.7%24.5%11.9%5.3%5.3%2.9%0.72%0.32%
May 202634%18.1%21.1%12.5%4.6%5.6%3.1%0.75%0.34%
Jun 202634.6%19.1%17.6%12.7%4.7%7%3.1%0.77%0.42%
Jul 202637.3%16.8%19%11.2%5%6.1%3.4%0.82%0.45%
Aug 202635.2%15.9%17.6%12.9%7.1%7.1%3.2%0.78%0.35%
Sep 202637.1%15.2%15.2%13.7%7.5%7.5%2.7%0.82%0.37%

How has the DeWalt and Shop-Vac comparison changed over the last 12 months?

3 findings
  • DeWalt was ahead of Shop-Vac in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, DeWalt’s share of searches among wet dry vacuum brands worldwide moved from 12.1% to 13.7%, and its estimated monthly branded searches held steady at 673K.
  • Across the 12 months ending September 2026, Shop-Vac’s share of searches among wet dry vacuum brands worldwide moved from 2.4% to 2.7%, and its estimated monthly branded searches held steady at 135K.

How did search popularity change for wet dry vacuum brands worldwide in September 2026?

1 change
  1. In September 2026, DeWalt gained share of searches among wet dry vacuum brands worldwide, from 12.9% to 13.7%.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using DeWalt’s and Shop-Vac’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

DeWalt

1 branded search term

  • dewalt

Shop-Vac

1 branded search term

  • shop vac

How the Brand Demand Index is measured

Other head-to-heads among wet dry vacuum brands

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