DeWalt Heated Gear vs Milwaukee Heated Gear:Which is more popular?
In September 2026, Milwaukee Heated Gear had more branded searches than DeWalt Heated Gear among heated jacket brands worldwide. Milwaukee Heated Gear had about 64,300 branded searches, while DeWalt Heated Gear had 5,400. Milwaukee Heated Gear made up 42.2% of all heated jacket brand searches we track, and DeWalt Heated Gear accounted for 3.5%. When we asked ChatGPT and Google AI Overviews about heated jacket brands, Milwaukee Heated Gear appeared in one of the five answers and DeWalt Heated Gear in none.
Who do people search for more?
Milwaukee Heated Gear, about 12 searches for every 1 for DeWalt Heated Gear
Who does AI mention more?
Milwaukee Heated Gear, mentioned in 1 of 5 answers, DeWalt Heated Gear in 0
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Top heated jacket brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Milwaukee Heated Gear was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. DeWalt Heated Gear did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
ORORO5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Venustas2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Milwaukee Heated Gear1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Gobi Heat1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
DeWalt Heated Gear0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Fieldsheer0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about heated jacket brands
5 answers
Asked ChatGPT
“Which heated jacket should I buy?”
Asked ChatGPT
“What are the best heated jacket brands?”
Asked ChatGPT
“What's the best heated jacket for working outdoors in winter?”
Searched Google, AI Overview
“heated jacket”
Searched Google, AI Overview
“best heated jacket”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 22, 2026.
Is DeWalt Heated Gear or Milwaukee Heated Gear more popular in search?
This chart shows how often people search Google for DeWalt Heated Gear and Milwaukee Heated Gear by name. Each line represents a brand's share of searches for all six heated jacket brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Milwaukee Heated Gear, DeWalt Heated Gear. The figures are in the table below the chart.
View monthly share of searches table
| Month | ORORO | Milwaukee Heated Gear | DeWalt Heated Gear | Venustas | Fieldsheer | Gobi Heat |
|---|---|---|---|---|---|---|
| Oct 2025 | 30.6% | 59.3% | 5% | 2.7% | 1.6% | 0.81% |
| Nov 2025 | 23.2% | 67.4% | 4.7% | 2.1% | 1.5% | 1.1% |
| Dec 2025 | 19.7% | 69.8% | 4.8% | 2.6% | 1.6% | 1.4% |
| Jan 2026 | 31.1% | 58.1% | 4.2% | 3.4% | 2% | 1.2% |
| Feb 2026 | 49.4% | 41.1% | 2.9% | 3.6% | 1.9% | 1% |
| Mar 2026 | 62.9% | 28.6% | 2% | 3.7% | 1.9% | 0.85% |
| Apr 2026 | 64.8% | 27.6% | 1.7% | 3.9% | 1.3% | 0.77% |
| May 2026 | 58% | 36% | 1.5% | 2.8% | 1.1% | 0.69% |
| Jun 2026 | 56.9% | 35.3% | 1.8% | 4.1% | 1.2% | 0.68% |
| Jul 2026 | 57.8% | 35.8% | 1.8% | 2.8% | 1.1% | 0.69% |
| Aug 2026 | 60.9% | 31.7% | 2% | 3.6% | 1.2% | 0.59% |
| Sep 2026 | 48.6% | 42.2% | 3.5% | 3.5% | 1.5% | 0.66% |
How has the DeWalt Heated Gear and Milwaukee Heated Gear comparison changed over the last 12 months?
3 findings
- Milwaukee Heated Gear was ahead of DeWalt Heated Gear in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, DeWalt Heated Gear’s share of searches among heated jacket brands worldwide moved from 5% to 3.5%, and its estimated monthly branded searches moved from 14.8K to 5.4K.
- Across the 12 months ending September 2026, Milwaukee Heated Gear’s share of searches among heated jacket brands worldwide moved from 59.3% to 42.2%, and its estimated monthly branded searches moved from 176K to 64.3K.
How did search popularity change for heated jacket brands worldwide in September 2026?
2 changes

In September 2026, DeWalt Heated Gear overtook Venustas to rank 3rd among heated jacket brands worldwide, with 3.5% of the searches.

In September 2026, Milwaukee Heated Gear gained share of searches among heated jacket brands worldwide, from 31.7% to 42.2%.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using DeWalt Heated Gear’s and Milwaukee Heated Gear’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
DeWalt Heated Gear
1 branded search term
- dewalt heated jacket
Milwaukee Heated Gear
2 branded search terms
- milwaukee heated jacket
- milwaukee heated vest
Other head-to-heads among heated jacket brands

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