Dearfoams vs L.L.Bean:Which is more popular?
In September 2026, L.L.Bean had more branded searches than Dearfoams among slipper brands worldwide. L.L.Bean had about 14,800 branded searches, while Dearfoams had 8,100. L.L.Bean made up 1.7% of all slipper brand searches we track, and Dearfoams accounted for 0.96%. When we asked ChatGPT and Google AI Overviews about slipper brands, Dearfoams appeared in four of the five answers and L.L.Bean in two. Dearfoams and L.L.Bean were each mentioned first in two of the four answers that named either.
Who do people search for more?
L.L.Bean, about 83% more searches than Dearfoams
Who does AI mention more?
Dearfoams, mentioned in 4 of 5 answers, L.L.Bean in 2
Who does AI recommend more?
Each is named first in 2 of 4 answers.
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Top slipper brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Dearfoams was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. L.L.Bean was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Dearfoams and L.L.Bean were each listed first in two of the four answers that named either.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
UGG5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Dearfoams4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Haflinger2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
L.L.Bean2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Vionic2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Birkenstock1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Bombas1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Glerups1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Isotoner1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Minnetonka1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
See every answer about slipper brands
5 answers
Asked ChatGPT
“Which slipper brand should I buy?”
Asked ChatGPT
“What are the best slipper brands?”
Asked ChatGPT
“What's the best slipper brand for keeping feet warm in winter?”
Searched Google, AI Overview
“slippers”
Searched Google, AI Overview
“mens slippers”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 25, 2026.
Is Dearfoams or L.L.Bean more popular in search?
This chart shows how often people search Google for Dearfoams and L.L.Bean by name. Each line represents a brand's share of searches for all 13 slipper brands we track, month by month, from English-language searches worldwide.
Share of searches by month for L.L.Bean, Dearfoams. The figures are in the table below the chart.
View monthly share of searches table
| Month | UGG | Birkenstock | Bombas | Glerups | Haflinger | L.L.Bean | Vionic | Dearfoams | Isotoner | Minnetonka | Mahabis | Giesswein | EMU Australia |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 70.4% | 9.5% | 7.7% | 2.9% | 1.6% | 2.3% | 1.6% | 0.85% | 0.85% | 1.3% | 0.46% | 0.38% | 0.25% |
| Nov 2025 | 72.6% | 5.3% | 11.9% | 2% | 1.3% | 2.4% | 1.1% | 0.72% | 0.59% | 1.3% | 0.32% | 0.32% | 0.17% |
| Dec 2025 | 67.9% | 5% | 13.6% | 2.7% | 1.5% | 4.1% | 1.2% | 1% | 0.67% | 1.5% | 0.3% | 0.25% | 0.16% |
| Jan 2026 | 59.8% | 9.8% | 12% | 4.4% | 2.4% | 4.4% | 2% | 1.3% | 1.1% | 1.6% | 0.59% | 0.48% | 0.21% |
| Feb 2026 | 59.4% | 14.5% | 9.8% | 4.4% | 2% | 2.9% | 2% | 1.1% | 1.1% | 1.6% | 0.71% | 0.48% | 0.21% |
| Mar 2026 | 56% | 20.6% | 7.5% | 4.1% | 1.8% | 2.3% | 2.3% | 1% | 1.2% | 1.5% | 0.82% | 0.44% | 0.37% |
| Apr 2026 | 50.1% | 22.4% | 8.2% | 5.5% | 2.5% | 2% | 3% | 1.1% | 1.3% | 1.3% | 1.3% | 0.59% | 0.59% |
| May 2026 | 49% | 26.9% | 6.6% | 4.4% | 2.4% | 1.6% | 2.9% | 1.3% | 1.3% | 1.1% | 1.3% | 0.48% | 0.72% |
| Jun 2026 | 46.6% | 31.3% | 6.3% | 3.4% | 2.3% | 1.5% | 2.8% | 1% | 1.5% | 1.3% | 1% | 0.44% | 0.56% |
| Jul 2026 | 51.6% | 28.3% | 5.7% | 3.1% | 2.1% | 1.4% | 2.5% | 1.1% | 1.4% | 0.92% | 0.92% | 0.34% | 0.5% |
| Aug 2026 | 58.5% | 21.5% | 6.4% | 3.5% | 1.9% | 1.6% | 1.9% | 0.86% | 1.3% | 1% | 0.86% | 0.3% | 0.3% |
| Sep 2026 | 64.9% | 15.9% | 5.8% | 3.9% | 1.7% | 1.7% | 1.7% | 0.96% | 0.96% | 0.96% | 0.64% | 0.34% | 0.28% |
L.L.Bean sells other things too, so only its searches that name this product count here, like “ll bean slippers”.
How has the Dearfoams and L.L.Bean comparison changed over the last 12 months?
3 findings
- L.L.Bean was ahead of Dearfoams in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Dearfoams’ share of searches among slipper brands worldwide moved from 0.85% to 0.96%, and its estimated monthly branded searches moved from 12.1K to 8.1K.
- Across the 12 months ending September 2026, L.L.Bean’s share of searches among slipper brands worldwide moved from 2.3% to 1.7%, and its estimated monthly branded searches moved from 33.1K to 14.8K.
How did search popularity change for slipper brands worldwide in September 2026?
2 changes

In September 2026, Dearfoams rose from 10th to 8th among slipper brands worldwide.

In September 2026, L.L.Bean rose from 7th to 6th among slipper brands worldwide.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Dearfoams’ and L.L.Bean’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among slipper brands

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