Dearfoams vs Haflinger:Which is more popular?
In September 2026, Haflinger had more branded searches than Dearfoams among slipper brands worldwide. Haflinger had about 14,800 branded searches, while Dearfoams had 8,100. Haflinger made up 1.7% of all slipper brand searches we track, and Dearfoams accounted for 0.96%. When we asked ChatGPT and Google AI Overviews about slipper brands, Dearfoams appeared in four of the five answers and Haflinger in two. Dearfoams was mentioned before Haflinger in four out of five answers.
Who do people search for more?
Haflinger, about 83% more searches than Dearfoams
Who does AI mention more?
Dearfoams, mentioned in 4 of 5 answers, Haflinger in 2
Who does AI recommend more?
Dearfoams, named ahead of Haflinger in 4 of 5 answers
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Top slipper brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Dearfoams was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. Haflinger was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Dearfoams was listed before Haflinger in four out of five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
UGG5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers- Dearfoams4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Haflinger2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
L.L.Bean2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Vionic2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Birkenstock1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Bombas1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Glerups1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Isotoner1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Minnetonka1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
See every answer about slipper brands
5 answers
Asked ChatGPT
“Which slipper brand should I buy?”
Asked ChatGPT
“What are the best slipper brands?”
Asked ChatGPT
“What's the best slipper brand for keeping feet warm in winter?”
Searched Google, AI Overview
“slippers”
Searched Google, AI Overview
“mens slippers”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 25, 2026.
Is Dearfoams or Haflinger more popular in search?
This chart shows how often people search Google for Dearfoams and Haflinger by name. Each line represents a brand's share of searches for all 13 slipper brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Haflinger, Dearfoams. The figures are in the table below the chart.
View monthly share of searches table
| Month | UGG | Birkenstock | Bombas | Glerups | Haflinger | L.L.Bean | Vionic | Dearfoams | Isotoner | Minnetonka | Mahabis | Giesswein | EMU Australia |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 70.4% | 9.5% | 7.7% | 2.9% | 1.6% | 2.3% | 1.6% | 0.85% | 0.85% | 1.3% | 0.46% | 0.38% | 0.25% |
| Nov 2025 | 72.6% | 5.3% | 11.9% | 2% | 1.3% | 2.4% | 1.1% | 0.72% | 0.59% | 1.3% | 0.32% | 0.32% | 0.17% |
| Dec 2025 | 67.9% | 5% | 13.6% | 2.7% | 1.5% | 4.1% | 1.2% | 1% | 0.67% | 1.5% | 0.3% | 0.25% | 0.16% |
| Jan 2026 | 59.8% | 9.8% | 12% | 4.4% | 2.4% | 4.4% | 2% | 1.3% | 1.1% | 1.6% | 0.59% | 0.48% | 0.21% |
| Feb 2026 | 59.4% | 14.5% | 9.8% | 4.4% | 2% | 2.9% | 2% | 1.1% | 1.1% | 1.6% | 0.71% | 0.48% | 0.21% |
| Mar 2026 | 56% | 20.6% | 7.5% | 4.1% | 1.8% | 2.3% | 2.3% | 1% | 1.2% | 1.5% | 0.82% | 0.44% | 0.37% |
| Apr 2026 | 50.1% | 22.4% | 8.2% | 5.5% | 2.5% | 2% | 3% | 1.1% | 1.3% | 1.3% | 1.3% | 0.59% | 0.59% |
| May 2026 | 49% | 26.9% | 6.6% | 4.4% | 2.4% | 1.6% | 2.9% | 1.3% | 1.3% | 1.1% | 1.3% | 0.48% | 0.72% |
| Jun 2026 | 46.6% | 31.3% | 6.3% | 3.4% | 2.3% | 1.5% | 2.8% | 1% | 1.5% | 1.3% | 1% | 0.44% | 0.56% |
| Jul 2026 | 51.6% | 28.3% | 5.7% | 3.1% | 2.1% | 1.4% | 2.5% | 1.1% | 1.4% | 0.92% | 0.92% | 0.34% | 0.5% |
| Aug 2026 | 58.5% | 21.5% | 6.4% | 3.5% | 1.9% | 1.6% | 1.9% | 0.86% | 1.3% | 1% | 0.86% | 0.3% | 0.3% |
| Sep 2026 | 64.9% | 15.9% | 5.8% | 3.9% | 1.7% | 1.7% | 1.7% | 0.96% | 0.96% | 0.96% | 0.64% | 0.34% | 0.28% |
How has the Dearfoams and Haflinger comparison changed over the last 12 months?
3 findings
- Haflinger was ahead of Dearfoams in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Dearfoams’ share of searches among slipper brands worldwide moved from 0.85% to 0.96%, and its estimated monthly branded searches moved from 12.1K to 8.1K.
- Across the 12 months ending September 2026, Haflinger’s share of searches among slipper brands worldwide moved from 1.6% to 1.7%, and its estimated monthly branded searches moved from 22.2K to 14.8K.
How did search popularity change for slipper brands worldwide in September 2026?
2 changes
Haflinger’s share of searches among slipper brands worldwide has lost ground for 3 months in a row, from 2.3% to 1.7% in September 2026.
In September 2026, Dearfoams rose from 10th to 8th among slipper brands worldwide.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Dearfoams’ and Haflinger’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among slipper brands
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