Dearfoams vs Giesswein:Which is more popular?
In September 2026, Dearfoams had more branded searches than Giesswein among slipper brands worldwide. Dearfoams had about 8,100 branded searches, while Giesswein had 2,900. Dearfoams made up 0.96% of all slipper brand searches we track, and Giesswein accounted for 0.34%. When we asked ChatGPT and Google AI Overviews about slipper brands, Dearfoams appeared in four of the five answers and Giesswein in none.
Who do people search for more?
Dearfoams, about 3 searches for every 1 for Giesswein
Who does AI mention more?
Dearfoams, mentioned in 4 of 5 answers, Giesswein in 0
Who does AI recommend more?
Dearfoams, the only one of the two named
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Top slipper brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Dearfoams was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. Giesswein did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
UGG5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers- Dearfoams4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Haflinger2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
L.L.Bean2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Vionic2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Birkenstock1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Bombas1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Glerups1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Isotoner1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Giesswein0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about slipper brands
5 answers
Asked ChatGPT
“Which slipper brand should I buy?”
Asked ChatGPT
“What are the best slipper brands?”
Asked ChatGPT
“What's the best slipper brand for keeping feet warm in winter?”
Searched Google, AI Overview
“slippers”
Searched Google, AI Overview
“mens slippers”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 25, 2026.
Is Dearfoams or Giesswein more popular in search?
This chart shows how often people search Google for Dearfoams and Giesswein by name. Each line represents a brand's share of searches for all 13 slipper brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Dearfoams, Giesswein. The figures are in the table below the chart.
View monthly share of searches table
| Month | UGG | Birkenstock | Bombas | Glerups | Haflinger | L.L.Bean | Vionic | Dearfoams | Isotoner | Minnetonka | Mahabis | Giesswein | EMU Australia |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 70.4% | 9.5% | 7.7% | 2.9% | 1.6% | 2.3% | 1.6% | 0.85% | 0.85% | 1.3% | 0.46% | 0.38% | 0.25% |
| Nov 2025 | 72.6% | 5.3% | 11.9% | 2% | 1.3% | 2.4% | 1.1% | 0.72% | 0.59% | 1.3% | 0.32% | 0.32% | 0.17% |
| Dec 2025 | 67.9% | 5% | 13.6% | 2.7% | 1.5% | 4.1% | 1.2% | 1% | 0.67% | 1.5% | 0.3% | 0.25% | 0.16% |
| Jan 2026 | 59.8% | 9.8% | 12% | 4.4% | 2.4% | 4.4% | 2% | 1.3% | 1.1% | 1.6% | 0.59% | 0.48% | 0.21% |
| Feb 2026 | 59.4% | 14.5% | 9.8% | 4.4% | 2% | 2.9% | 2% | 1.1% | 1.1% | 1.6% | 0.71% | 0.48% | 0.21% |
| Mar 2026 | 56% | 20.6% | 7.5% | 4.1% | 1.8% | 2.3% | 2.3% | 1% | 1.2% | 1.5% | 0.82% | 0.44% | 0.37% |
| Apr 2026 | 50.1% | 22.4% | 8.2% | 5.5% | 2.5% | 2% | 3% | 1.1% | 1.3% | 1.3% | 1.3% | 0.59% | 0.59% |
| May 2026 | 49% | 26.9% | 6.6% | 4.4% | 2.4% | 1.6% | 2.9% | 1.3% | 1.3% | 1.1% | 1.3% | 0.48% | 0.72% |
| Jun 2026 | 46.6% | 31.3% | 6.3% | 3.4% | 2.3% | 1.5% | 2.8% | 1% | 1.5% | 1.3% | 1% | 0.44% | 0.56% |
| Jul 2026 | 51.6% | 28.3% | 5.7% | 3.1% | 2.1% | 1.4% | 2.5% | 1.1% | 1.4% | 0.92% | 0.92% | 0.34% | 0.5% |
| Aug 2026 | 58.5% | 21.5% | 6.4% | 3.5% | 1.9% | 1.6% | 1.9% | 0.86% | 1.3% | 1% | 0.86% | 0.3% | 0.3% |
| Sep 2026 | 64.9% | 15.9% | 5.8% | 3.9% | 1.7% | 1.7% | 1.7% | 0.96% | 0.96% | 0.96% | 0.64% | 0.34% | 0.28% |
Giesswein sells other things too, so only its searches that name this product count here, like “giesswein slippers”.
How has the Dearfoams and Giesswein comparison changed over the last 12 months?
3 findings
- Dearfoams was ahead of Giesswein in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Dearfoams’ share of searches among slipper brands worldwide moved from 0.85% to 0.96%, and its estimated monthly branded searches moved from 12.1K to 8.1K.
- Across the 12 months ending September 2026, Giesswein’s share of searches among slipper brands worldwide moved from 0.38% to 0.34%, and its estimated monthly branded searches moved from 5.4K to 2.9K.
How did search popularity change for slipper brands worldwide in September 2026?
2 changes
In September 2026, Dearfoams rose from 10th to 8th among slipper brands worldwide.
In September 2026, Giesswein rose from 13th to 12th among slipper brands worldwide.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Dearfoams’ and Giesswein’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among slipper brands
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