Dainese vs KLIM:Which is more popular?
In September 2026, Dainese had more branded searches than KLIM among motorcycle gear brands worldwide. Dainese had about 135,000 branded searches, while KLIM had 65,700. Dainese made up 14.8% of all motorcycle gear brand searches we track, and KLIM accounted for 7.2%. When we asked ChatGPT and Google AI Overviews about motorcycle gear brands, KLIM appeared in all five answers and Dainese in three. KLIM was mentioned before Dainese in three out of five answers.
Who do people search for more?
Dainese, about 2 searches for every 1 for KLIM
Who does AI mention more?
KLIM, mentioned in every answer we collected
Who does AI recommend more?
KLIM, named ahead of Dainese in 3 of 5 answers
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Top motorcycle gear brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, KLIM appeared in all five answers. Dainese was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. KLIM was listed before Dainese in three out of five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Alpinestars5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers- KLIM5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Shoei4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
REV'IT!4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers- Dainese3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Arai3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
HJC1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about motorcycle gear brands
5 answers
Asked ChatGPT
“Which motorcycle gear brand should I buy?”
Asked ChatGPT
“What are the best motorcycle gear brands?”
Asked ChatGPT
“What's the best motorcycle gear brand for a long ride?”
Searched Google, AI Overview
“motorcycle gear brands”
Searched Google, AI Overview
“best motorcycle gear”
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is Dainese or KLIM more popular in search?
This chart shows how often people search Google for Dainese and KLIM by name. Each line represents a brand's share of searches for all seven motorcycle gear brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Dainese, KLIM. The figures are in the table below the chart.
View monthly share of searches table
| Month | Alpinestars | Shoei | Dainese | HJC | KLIM | REV'IT! | Arai |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 42.1% | 18.9% | 18.9% | 6.9% | 11.1% | 2.2% | <0.01% |
| Nov 2025 | 45.3% | 20.2% | 16.6% | 6.1% | 9.8% | 2% | <0.01% |
| Dec 2025 | 48.7% | 17.8% | 14.6% | 6.5% | 10.7% | 1.7% | <0.01% |
| Jan 2026 | 46.8% | 17.2% | 17.2% | 6.3% | 10.2% | 2.4% | <0.01% |
| Feb 2026 | 45.1% | 13.5% | 13.5% | 6.1% | 8.1% | 13.6% | <0.01% |
| Mar 2026 | 43.9% | 16% | 13.2% | 7.2% | 6.4% | 13.3% | <0.01% |
| Apr 2026 | 49.5% | 18.1% | 14.9% | 8.2% | 7.2% | 2.1% | <0.01% |
| May 2026 | 49.6% | 18.1% | 14.9% | 8.2% | 7.1% | 2.1% | <0.01% |
| Jun 2026 | 51.2% | 18.7% | 12.6% | 6.9% | 8.9% | 1.8% | <0.01% |
| Jul 2026 | 49.6% | 18.2% | 14.9% | 8.2% | 7.1% | 2.1% | <0.01% |
| Aug 2026 | 54.5% | 16.4% | 13.4% | 7.3% | 6.4% | 1.9% | <0.01% |
| Sep 2026 | 49.5% | 18.1% | 14.8% | 8.1% | 7.2% | 2.1% | <0.01% |
How has the Dainese and KLIM comparison changed over the last 12 months?
3 findings
- Dainese was ahead of KLIM in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Dainese’s share of searches among motorcycle gear brands worldwide moved from 18.9% to 14.8%, and its estimated monthly branded searches moved from 165K to 135K.
- Across the 12 months ending September 2026, KLIM’s share of searches among motorcycle gear brands worldwide moved from 11.1% to 7.2%, and its estimated monthly branded searches moved from 96.8K to 65.7K.
How did search popularity change for motorcycle gear brands worldwide in September 2026?
2 changes
In September 2026, Dainese gained share of searches among motorcycle gear brands worldwide, from 13.4% to 14.8%.
In September 2026, KLIM gained share of searches among motorcycle gear brands worldwide, from 6.4% to 7.2%.
How are branded searches counted?
4 search terms
Brandwave collects information about searches that people make online using Dainese’s and KLIM’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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