Credit Sesame vs myFICO:Which is more popular?
In September 2026, myFICO had more branded searches than Credit Sesame among credit monitoring brands worldwide. myFICO had about 90,500 branded searches, while Credit Sesame had 74,000. myFICO made up 0.99% of all credit monitoring brand searches we track, and Credit Sesame accounted for 0.81%. When we asked ChatGPT and Google AI Overviews about credit monitoring brands, myFICO appeared in three of the five answers and Credit Sesame in one. myFICO was mentioned before Credit Sesame in three out of four answers that named either.
Who do people search for more?
myFICO, about 22% more searches than Credit Sesame
Who does AI mention more?
myFICO, mentioned in 3 of 5 answers, Credit Sesame in 1
Who does AI recommend more?
myFICO, named ahead of Credit Sesame in 3 of 4 answers
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Top credit monitoring brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, myFICO was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Credit Sesame was mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews. myFICO was listed before Credit Sesame in three out of four answers that named either.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Experian1st
Credit Karma2nd
TransUnion3rd
Equifax4th- myFICO5th
WalletHub6th
Credit Sesame7th
ClearScore–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Experian5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Equifax5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- TransUnion5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Credit Karma4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- myFICO3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- WalletHub2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Credit Sesame1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- ClearScore0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about credit monitoring brands
5 answers
Asked ChatGPT
“Which credit monitoring brand should I use?”
Asked ChatGPT
“What are the best credit monitoring brands?”
Asked ChatGPT
“What's the best credit monitoring brand for my credit score?”
Searched Google, AI Overview
“credit monitoring service”
Searched Google, AI Overview
“free credit monitoring”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 19, 2026.
Is Credit Sesame or myFICO more popular in search?
This chart shows how often people search Google for Credit Sesame and myFICO by name. Each line represents a brand's share of searches for all eight credit monitoring brands we track, month by month, from English-language searches worldwide.
Share of searches by month for myFICO, Credit Sesame. The figures are in the table below the chart.
View monthly share of searches table
| Month | Credit Karma | Experian | Equifax | ClearScore | TransUnion | myFICO | Credit Sesame | WalletHub |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 31.4% | 31.4% | 14.1% | 9.4% | 11.4% | 0.85% | 1% | 0.46% |
| Nov 2025 | 34.1% | 27.9% | 15.3% | 10.2% | 10.2% | 0.92% | 0.92% | 0.41% |
| Dec 2025 | 30.4% | 30.4% | 16.6% | 9.1% | 11.1% | 1% | 1% | 0.45% |
| Jan 2026 | 31.4% | 31.4% | 14.1% | 9.4% | 11.4% | 0.85% | 1% | 0.38% |
| Feb 2026 | 31.4% | 31.4% | 14.1% | 9.4% | 11.4% | 0.85% | 1% | 0.38% |
| Mar 2026 | 34.8% | 28.5% | 15.6% | 8.5% | 10.4% | 0.94% | 0.94% | 0.42% |
| Apr 2026 | 31.4% | 31.4% | 14.1% | 9.4% | 11.4% | 1% | 0.85% | 0.38% |
| May 2026 | 32.1% | 32.1% | 14.4% | 9.6% | 9.6% | 1.1% | 0.87% | 0.39% |
| Jun 2026 | 32.1% | 32.1% | 14.4% | 9.6% | 9.6% | 0.87% | 0.87% | 0.39% |
| Jul 2026 | 32.1% | 32.1% | 14.4% | 9.6% | 9.6% | 1.1% | 0.71% | 0.39% |
| Aug 2026 | 31.5% | 31.5% | 14.1% | 9.4% | 11.5% | 1% | 0.7% | 0.38% |
| Sep 2026 | 29.8% | 29.8% | 16.3% | 10.9% | 10.9% | 0.99% | 0.81% | 0.44% |
How has the Credit Sesame and myFICO comparison changed over the last 12 months?
3 findings
- The lead changed hands once in the 12 months ending September 2026: myFICO took it in April 2026.
- Across the 12 months ending September 2026, Credit Sesame’s share of searches among credit monitoring brands worldwide moved from 1% to 0.81%, and its estimated monthly branded searches moved from 110K to 74K.
- Across the 12 months ending September 2026, myFICO’s share of searches among credit monitoring brands worldwide moved from 0.85% to 0.99%, and its estimated monthly branded searches held steady at 90.5K.
How did search popularity change for credit monitoring brands worldwide in September 2026?
1 change
Estimated monthly branded searches for Credit Sesame worldwide fell 32.7% over 12 measured months, from 110K to 74K in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Credit Sesame’s and myFICO’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Credit Sesame
1 branded search term
- credit sesame
myFICO
1 branded search term
- myfico
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