COREtec vs Pergo:Which is searched more?
In September 2026, COREtec had more branded searches than Pergo among vinyl and laminate flooring brands worldwide. COREtec had about 41,900 branded searches, while Pergo had 22,200. COREtec made up 16.5% of all vinyl and laminate flooring brand searches we track, and Pergo accounted for 8.8%. These are worldwide searches for English-language branded terms.
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Is COREtec or Pergo more popular in search?
Compare vinyl and laminate flooring brands laid homes. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of searches by month for COREtec, Pergo. The figures are in the table below the chart.
View monthly share of searches table
| Month | Tarkett | COREtec | Gerflor | Pergo | Shaw Floors | Mohawk | Karndean | LifeProof | Quick-Step |
|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 28.2% | 16% | 15.4% | 8.5% | 10.3% | 6.9% | 5.6% | 5.6% | 3.3% |
| Nov 2025 | 29.9% | 16.9% | 16.4% | 7.3% | 9% | 6% | 4.9% | 6% | 3.5% |
| Dec 2025 | 29% | 15.8% | 15.9% | 8.7% | 8.7% | 7.1% | 4.7% | 7.1% | 3% |
| Jan 2026 | 27.8% | 17% | 15.2% | 8.3% | 10.2% | 6.8% | 5.6% | 5.6% | 3.7% |
| Feb 2026 | 29.3% | 16.6% | 16.1% | 7.2% | 8.8% | 8.8% | 4.8% | 4.8% | 3.6% |
| Mar 2026 | 27.5% | 19.1% | 15.1% | 10.1% | 8.2% | 6.8% | 5.5% | 4.5% | 3.3% |
| Apr 2026 | 28.5% | 16.1% | 15.6% | 12.8% | 8.5% | 7% | 4.7% | 3.8% | 3.1% |
| May 2026 | 23.7% | 16.4% | 15.9% | 19.4% | 7.1% | 5.8% | 4.7% | 3.9% | 3.1% |
| Jun 2026 | 25.7% | 16.6% | 14.1% | 17.2% | 7.7% | 6.3% | 5.1% | 4.2% | 3.1% |
| Jul 2026 | 28.1% | 18.2% | 15.4% | 10.3% | 8.4% | 6.9% | 4.6% | 4.6% | 3.6% |
| Aug 2026 | 29.1% | 18.9% | 13% | 8.7% | 8.7% | 7.1% | 5.8% | 4.8% | 3.8% |
| Sep 2026 | 29.2% | 16.5% | 16% | 8.8% | 8.8% | 7.1% | 4.8% | 4.8% | 4% |
How has the COREtec and Pergo comparison changed over the last 12 months?
3 findings
- The lead changed hands 2 times in the 12 months ending September 2026: Pergo took it in May 2026, COREtec took it in July 2026.
- Across the 12 months ending September 2026, COREtec’s share of searches among vinyl and laminate flooring brands worldwide moved from 16% to 16.5%, and its estimated monthly branded searches moved from 51.2K to 41.9K.
- Across the 12 months ending September 2026, Pergo’s share of searches among vinyl and laminate flooring brands worldwide moved from 8.5% to 8.8%, and its estimated monthly branded searches moved from 27.1K to 22.2K.
How did search popularity change for vinyl and laminate flooring brands worldwide in September 2026?
2 changes
In September 2026, COREtec lost share of searches among vinyl and laminate flooring brands worldwide, from 18.9% to 16.5%.
Estimated monthly branded searches for Pergo worldwide fell 18.1% over 12 measured months, from 27.1K to 22.2K in September 2026.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using COREtec’s and Pergo’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among vinyl and laminate flooring brands
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