Brandwave

ConnectWise vs Datto:Which is more popular by branded search?

In August 2026, ConnectWise had more branded searches than Datto among rmm platforms worldwide. ConnectWise was estimated to have 60.5K branded searches compared to Datto’s 22.2K, and held a 30.5% Share of Search versus Datto’s 11.2%. These are worldwide searches for English-language branded terms.

Share of Search among rmm platforms worldwide in August 2026Which is more popular in search, ConnectWise or Datto?
ConnectWise30.5%60.5K searches
vs
Datto11.2%22.2K searches

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Which is more popular in search, ConnectWise or Datto?

Compare the rmm platforms engineering teams rely on. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

ConnectWise and Datto among rmm platforms worldwide, by month

Share of Search by month for ConnectWise, Datto. The figures are in the table below the chart.

View monthly share of search table
MonthConnectWiseNinjaOneKaseyaDattoN-ableAtera
Oct 202521%31.4%25.7%14.1%7.7%0.05%
Nov 202520.7%30.9%25.3%13.9%9.2%0.04%
Dec 202522.3%27.3%27.3%15%8.1%0.05%
Jan 202620.7%37.9%20.7%11.4%9.3%0.05%
Feb 202623.7%35.3%19.3%13%8.6%0.06%
Mar 202621.7%32.4%21.7%14.5%9.7%0.07%
Apr 202619.3%35.3%23.7%13%8.6%0.08%
May 202620.2%36.9%20.2%13.5%9%0.1%
Jun 202627.5%33.6%18.4%12.3%8.2%0.08%
Jul 202624%35.9%19.6%13.2%7.2%0.1%
Aug 202630.5%30.5%16.7%11.2%11.2%0.09%
Sep 2026——————

How has the ConnectWise and Datto comparison changed over the last 12 months?

  • ConnectWise was ahead of Datto in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, ConnectWise’s estimated Share of Search among rmm platforms worldwide moved from 21% to 30.5%, and its estimated monthly branded searches moved from 40.5K to 60.5K.
  • Across the 11 months ending August 2026, Datto’s estimated Share of Search among rmm platforms worldwide moved from 14.1% to 11.2%, and its estimated monthly branded searches moved from 27.1K to 22.2K.

How did search popularity change for rmm platforms worldwide in August 2026?

  1. In August 2026, ConnectWise overtook NinjaOne to take the highest estimated Share of Search among rmm platforms worldwide, at 30.5%.

  2. In August 2026, Datto lost estimated Share of Search among rmm platforms worldwide, from 13.2% to 11.2%.

How each brand is measured

Brandwave collects information about searches that people make online using ConnectWise’s and Datto’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

ConnectWise

1 branded search term

  • connectwise

Datto

1 branded search term

  • datto

How the Brand Demand Index is measured

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