Brandwave

Conga vs Formstack:Which is more popular by branded search?

In August 2026, Conga had more branded searches than Formstack among document automation platforms worldwide. Conga was estimated to have 165K branded searches compared to Formstack’s 27.1K, and held a 6.5% Share of Search versus Formstack’s 1.1%. These are worldwide searches for English-language branded terms.

Share of Search among document automation platforms worldwide in August 2026Which is more popular in search, Conga or Formstack?
Conga6.5%165K searches
vs
Formstack1.1%27.1K searches

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Which is more popular in search, Conga or Formstack?

Compare the platforms that generate business documents. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Conga and Formstack among document automation platforms worldwide, by month

Share of Search by month for Conga, Formstack. The figures are in the table below the chart.

View monthly share of search table
MonthDocusignCongaFormstackNintexTungsten Automation
Oct 202591.4%6.7%1.1%0.49%0.33%
Nov 202591.4%6.7%1.1%0.49%0.33%
Dec 202591.6%6.7%1.1%0.4%0.27%
Jan 202691.5%6.7%1.1%0.4%0.33%
Feb 202690.2%8%1.1%0.39%0.32%
Mar 202692.7%5.5%1.1%0.4%0.27%
Apr 202693%5.5%0.91%0.33%0.27%
May 202690.4%7.9%1.1%0.39%0.26%
Jun 202693.1%5.5%0.9%0.33%0.22%
Jul 202692%6.5%0.88%0.32%0.26%
Aug 202691.8%6.5%1.1%0.32%0.26%
Sep 2026—————

How has the Conga and Formstack comparison changed over the last 12 months?

How did search popularity change for document automation platforms worldwide in August 2026?

  1. Estimated monthly branded searches for Formstack worldwide fell 18.1% over 11 measured months, from 33.1K to 27.1K in August 2026.

  2. Estimated monthly branded searches for Conga worldwide fell 17.9% over 11 measured months, from 201K to 165K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Conga’s and Formstack’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Conga

1 branded search term

  • conga

Formstack

1 branded search term

  • formstack

How the Brand Demand Index is measured

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