Brandwave

CoCo vs Yi Fang Taiwan Fruit Tea:Which is more popular?

In September 2026, Yi Fang Taiwan Fruit Tea had more branded searches than CoCo among bubble tea chains worldwide. Yi Fang Taiwan Fruit Tea had about 40,500 branded searches, while CoCo had 1,900. Yi Fang Taiwan Fruit Tea made up 1.9% of all bubble tea chain searches we track, and CoCo accounted for 0.09%. When we asked ChatGPT and Google AI Overviews about bubble tea chains, CoCo appeared in all four answers and Yi Fang Taiwan Fruit Tea in none.

Among bubble tea chains worldwide in September 2026

Who do people search for more?

Yi Fang Taiwan Fruit Tea, about 21 searches for every 1 for CoCo

Yi Fang Taiwan Fruit Tea 40.5K searchesCoCo 1.9K searches

Who does AI mention more?

CoCo, mentioned in every answer we collected

CoCo in 4 of 4Yi Fang Taiwan Fruit Tea in 0 of 4

Who does AI recommend more?

CoCo, the only one of the two named

CoCo first in 4Yi Fang Taiwan Fruit Tea never named

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Top bubble tea chains in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, CoCo appeared in all four answers. Yi Fang Taiwan Fruit Tea did not appear in any of the four answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Gong cha1st
  2. Kung Fu Tea2nd
  3. Sharetea3rd
  4. CoCo4th
  5. Tiger Sugar5th
  6. Chatime6th
  7. Happy Lemon7th
  8. ChaPanda–
  9. Yi Fang Taiwan Fruit Tea–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Gong cha4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Kung Fu Tea4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Sharetea4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • CoCo4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Tiger Sugar3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Happy Lemon2 of 4Named in 1 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Chatime1 of 4Named in 0 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • ChaPanda0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Yi Fang Taiwan Fruit Tea0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers

See every answer about bubble tea chains

4 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Is CoCo or Yi Fang Taiwan Fruit Tea more popular in search?

This chart shows how often people search Google for CoCo and Yi Fang Taiwan Fruit Tea by name. Each line represents a brand's share of searches for all nine bubble tea chains we track, month by month, from English-language searches worldwide.

CoCo and Yi Fang Taiwan Fruit Tea among bubble tea chains worldwide, by month

Share of searches by month for Yi Fang Taiwan Fruit Tea, CoCo. The figures are in the table below the chart.

View monthly share of searches table
MonthGong chaChatimeKung Fu TeaHappy LemonShareteaTiger SugarChaPandaYi Fang Taiwan Fruit TeaCoCo
Oct 202543%15.8%19.4%7.1%7.1%4.7%0.64%2.1%0.1%
Nov 202546%13.8%16.9%7.6%7.6%5.1%0.68%2.3%0.11%
Dec 202541.2%15.2%22.7%6.8%6.8%4.5%0.75%2%0.1%
Jan 202644.2%13.3%19.9%7.3%7.3%4.9%0.8%2.2%0.13%
Feb 202647.9%14.4%17.6%6.5%6.5%4.3%0.71%1.9%0.09%
Mar 202642.8%15.7%19.3%7.1%7.1%4.7%1.2%2.1%0.1%
Apr 202642.8%15.8%19.3%7.1%7.1%4.7%1.2%2.1%0.08%
May 202648.6%14.7%14.7%8%6.6%4.4%1.1%2%0.12%
Jun 202644.9%16.5%16.5%7.4%6.1%4.9%1.2%2.2%0.11%
Jul 202644.7%16.4%16.4%7.4%6%4.9%1.8%2.2%0.08%
Aug 202644.7%16.4%16.4%7.4%6%4.9%1.8%2.2%0.08%
Sep 202647.3%17.4%14.2%6.4%6.4%4.3%1.9%1.9%0.09%

How has the CoCo and Yi Fang Taiwan Fruit Tea comparison changed over the last 12 months?

3 findings

How did search popularity change for bubble tea chains worldwide in September 2026?

2 changes
  1. In September 2026, Yi Fang Taiwan Fruit Tea fell from 7th to 8th among bubble tea chains worldwide.

  2. Estimated monthly branded searches for CoCo worldwide fell 20.8% over 12 measured months, from 2.4K to 1.9K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using CoCo’s and Yi Fang Taiwan Fruit Tea’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

CoCo

1 branded search term

  • coco fresh tea

Yi Fang Taiwan Fruit Tea

1 branded search term

  • yi fang taiwan fruit tea

How the Brand Demand Index is measured

Other head-to-heads among bubble tea chains

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