Brandwave

Clementoni vs Cobble Hill:Which is more popular?

In September 2026, Clementoni had more branded searches than Cobble Hill among jigsaw puzzle brands worldwide. Clementoni had about 33,100 branded searches, while Cobble Hill had 9,900. Clementoni made up 11.5% of all jigsaw puzzle brand searches we track, and Cobble Hill accounted for 3.4%. When we asked ChatGPT and Google AI Overviews about jigsaw puzzle brands, Cobble Hill appeared in three of the five answers and Clementoni in one. Cobble Hill was mentioned before Clementoni in two out of three answers that named either.

Among jigsaw puzzle brands worldwide in September 2026

Who do people search for more?

Clementoni, about 3 searches for every 1 for Cobble Hill

Clementoni 33.1K searchesCobble Hill 9.9K searches

Who does AI mention more?

Cobble Hill, mentioned in 3 of 5 answers, Clementoni in 1

Cobble Hill in 3 of 5Clementoni in 1 of 5

Who does AI recommend more?

Cobble Hill, named ahead of Clementoni in 2 of 3 answers

Cobble Hill first in 2Clementoni first in 1

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Top jigsaw puzzle brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Cobble Hill was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Clementoni was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Cobble Hill was listed before Clementoni in two out of three answers that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Ravensburger1st
  2. Buffalo Games2nd
  3. Cobble Hill3rd
  4. White Mountain Puzzles4th
  5. Springbok5th
  6. Pomegranate6th
  7. Clementoni7th
  8. New York Puzzle Company8th
  9. Wasgij–
  10. Gibsons–
  11. +1 more

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Ravensburger5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Buffalo Games5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • White Mountain Puzzles3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Cobble Hill3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Springbok3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • New York Puzzle Company2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Pomegranate2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Clementoni1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Wasgij0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Gibsons0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

+1 more

See every answer about jigsaw puzzle brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Clementoni or Cobble Hill more popular in search?

This chart shows how often people search Google for Clementoni and Cobble Hill by name. Each line represents a brand's share of searches for all 11 jigsaw puzzle brands we track, month by month, from English-language searches worldwide.

Clementoni and Cobble Hill among jigsaw puzzle brands worldwide, by month

Share of searches by month for Clementoni, Cobble Hill. The figures are in the table below the chart.

View monthly share of searches table
MonthRavensburgerBuffalo GamesClementoniWhite Mountain PuzzlesWasgijCobble HillNew York Puzzle CompanySpringbokPomegranateGibsonsHoldson
Oct 202543.9%13.2%16.1%10.8%5.9%3.9%2.1%2.6%0.94%0.33%0.19%
Nov 202544.4%8.9%20%10.9%6%4%2.2%2.2%0.97%0.22%0.16%
Dec 202545.5%7.5%20.3%9.2%7.5%4.1%2.2%2.2%1%0.24%0.18%
Jan 202639.6%17.8%14.5%9.7%6.5%5.3%1.9%2.9%1.3%0.31%0.14%
Feb 202649.2%4.4%14.8%12.1%6.6%5.4%2.4%3%1.6%0.36%0.18%
Mar 202650.7%5.6%15.2%10.2%6.8%4.5%2%3%1.4%0.38%0.18%
Apr 202648%7.9%14.4%11.8%6.5%4.3%1.9%2.9%1.6%0.44%0.21%
May 202648.2%9.7%14.5%11.9%5.3%3.5%2.4%2.4%1.6%0.39%0.21%
Jun 202650.7%6.8%12.5%15.2%4.6%3.7%2%2.5%1.3%0.41%0.27%
Jul 202649.8%6.7%15%12.3%5.5%3.7%2.4%2.4%1.6%0.4%0.22%
Aug 202653.3%7.1%13.1%10.7%4.8%3.9%2.6%2.6%1.4%0.35%0.19%
Sep 202646.9%17.2%11.5%9.4%5.1%3.4%2.3%2.3%1.3%0.31%0.21%

How has the Clementoni and Cobble Hill comparison changed over the last 12 months?

3 findings
  • Clementoni was ahead of Cobble Hill in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Clementoni’s share of searches among jigsaw puzzle brands worldwide moved from 16.1% to 11.5%, and its estimated monthly branded searches moved from 49.5K to 33.1K.
  • Across the 12 months ending September 2026, Cobble Hill’s share of searches among jigsaw puzzle brands worldwide moved from 3.9% to 3.4%, and its estimated monthly branded searches moved from 12.1K to 9.9K.

How did search popularity change for jigsaw puzzle brands worldwide in September 2026?

3 changes
  1. In September 2026, Buffalo Games overtook Clementoni and White Mountain Puzzles to rank 2nd among jigsaw puzzle brands worldwide, with 17.2% of the searches.

  2. In September 2026, Clementoni lost share of searches among jigsaw puzzle brands worldwide, from 13.1% to 11.5%.

  3. Estimated monthly branded searches for Cobble Hill worldwide fell 18.2% over 12 measured months, from 12.1K to 9.9K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Clementoni’s and Cobble Hill’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Clementoni

1 branded search term

  • clementoni

Cobble Hill

1 branded search term

  • cobble hill puzzles

How the Brand Demand Index is measured

Other head-to-heads among jigsaw puzzle brands

Creator with pink hair and a pink jacket

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