Clearlight Saunas vs Therasage:Which is more popular?
In September 2026, Clearlight Saunas had more branded searches than Therasage among home sauna brands worldwide. Clearlight Saunas had about 9,900 branded searches, while Therasage had 3,600. Clearlight Saunas made up 13.3% of all home sauna brand searches we track, and Therasage accounted for 4.8%. When we asked ChatGPT and Google AI Overviews about home sauna brands, Clearlight Saunas appeared in one of the five answers and Therasage in none.
Who do people search for more?
Clearlight Saunas, about 3 searches for every 1 for Therasage
Who does AI mention more?
Clearlight Saunas, mentioned in 1 of 5 answers, Therasage in 0
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Top home sauna brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Clearlight Saunas was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Therasage did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Sun Home Saunas4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Almost Heaven3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Harvia2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Sunlighten2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Finnleo2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers- Clearlight Saunas1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
HigherDOSE0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Finnmark0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Therasage0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
JNH Lifestyles0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about home sauna brands
5 answers
Asked ChatGPT
“Which home sauna brand should I buy?”
Asked ChatGPT
“What are the best home sauna brands?”
Asked ChatGPT
“What's the best infrared sauna brand for a small space?”
Searched Google, AI Overview
“infrared sauna”
Searched Google, AI Overview
“home sauna”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 22, 2026.
Is Clearlight Saunas or Therasage more popular in search?
This chart shows how often people search Google for Clearlight Saunas and Therasage by name. Each line represents a brand's share of searches for all ten home sauna brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Clearlight Saunas, Therasage. The figures are in the table below the chart.
View monthly share of searches table
| Month | Harvia | Clearlight Saunas | Almost Heaven | HigherDOSE | Sun Home Saunas | Sunlighten | Finnleo | Finnmark | Therasage | JNH Lifestyles |
|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 27.8% | 20.4% | 9.1% | 7.4% | 9.1% | 7.4% | 6.8% | 4.1% | 5% | 2.9% |
| Nov 2025 | 24.9% | 18.2% | 9.9% | 9.9% | 9.9% | 8.1% | 7% | 3.6% | 5.4% | 2.9% |
| Dec 2025 | 19.5% | 13.5% | 13.5% | 11% | 16.5% | 7.4% | 6.3% | 3.3% | 6% | 3.1% |
| Jan 2026 | 22.6% | 15.6% | 15.6% | 10.4% | 10.4% | 7% | 7.7% | 3.8% | 3.8% | 3% |
| Feb 2026 | 26.3% | 18.2% | 9.9% | 9.9% | 9.9% | 6.6% | 7% | 4.4% | 4.4% | 3.3% |
| Mar 2026 | 26.4% | 14.9% | 10% | 10% | 12.2% | 6.6% | 7.3% | 5.4% | 4.4% | 2.8% |
| Apr 2026 | 25.9% | 15.5% | 10.4% | 10.4% | 12.7% | 6.9% | 6.3% | 4.6% | 4.6% | 2.7% |
| May 2026 | 26.5% | 15.9% | 10.6% | 8.7% | 13% | 7.1% | 6.4% | 4.7% | 4.7% | 2.5% |
| Jun 2026 | 28.2% | 13.8% | 11.3% | 9.2% | 9.2% | 7.5% | 6.8% | 5% | 6.1% | 2.8% |
| Jul 2026 | 29.1% | 13.5% | 9% | 11% | 11% | 6% | 6.7% | 4.9% | 6% | 2.8% |
| Aug 2026 | 29.1% | 13.4% | 9% | 11% | 11% | 7.3% | 6.7% | 4.9% | 4.9% | 2.7% |
| Sep 2026 | 28.8% | 13.3% | 10.9% | 10.9% | 8.9% | 7.3% | 6.6% | 5.9% | 4.8% | 2.5% |
How has the Clearlight Saunas and Therasage comparison changed over the last 12 months?
3 findings
- Clearlight Saunas was ahead of Therasage in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Clearlight Saunas’ share of searches among home sauna brands worldwide moved from 20.4% to 13.3%, and its estimated monthly branded searches moved from 18.1K to 9.9K.
- Across the 12 months ending September 2026, Therasage’s share of searches among home sauna brands worldwide moved from 5% to 4.8%, and its estimated monthly branded searches moved from 4.4K to 3.6K.
How did search popularity change for home sauna brands worldwide in September 2026?
2 changes
Therasage’s share of searches among home sauna brands worldwide has lost ground for 3 months in a row, from 6.1% to 4.8% in September 2026.
Estimated monthly branded searches for Clearlight Saunas worldwide fell 45.3% over 12 measured months, from 18.1K to 9.9K in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Clearlight Saunas’ and Therasage’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Clearlight Saunas
1 branded search term
- clearlight sauna
Therasage
1 branded search term
- therasage
Other head-to-heads among home sauna brands
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