Citrucel vs Organic India:Which is more popular?
In October 2026, Citrucel had more branded searches than Organic India among fiber supplement brands worldwide. Citrucel had about 33,100 branded searches, while Organic India had 9,900. Citrucel made up 3.8% of all fiber supplement brand searches we track, and Organic India accounted for 1.1%. When we asked ChatGPT and Google AI Overviews about fiber supplement brands, Citrucel appeared in all five answers and Organic India in none.
Who do people search for more?
Citrucel, about 3 searches for every 1 for Organic India
Who does AI mention more?
Citrucel, mentioned in every answer we collected
Who does AI recommend more?
Citrucel, the only one of the two named
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Top fiber supplement brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Citrucel appeared in all five answers. Organic India did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Metamucil5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Citrucel5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Benefiber3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Now Foods2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Konsyl2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
FiberCon0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Organic India0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about fiber supplement brands
5 answers
Asked ChatGPT
“Which fiber supplement should I take?”
Asked ChatGPT
“What are the best fiber supplement brands?”
Asked ChatGPT
“What's the best fiber supplement for constipation?”
Searched Google, AI Overview
“fiber supplement”
Searched Google, AI Overview
“best fiber supplement”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 25, 2026.
Is Citrucel or Organic India more popular in search?
This chart shows how often people search Google for Citrucel and Organic India by name. Each line represents a brand's share of searches for all seven fiber supplement brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Citrucel, Organic India. The figures are in the table below the chart.
View monthly share of searches table
| Month | Metamucil | Benefiber | Citrucel | FiberCon | Organic India | Now Foods | Konsyl |
|---|---|---|---|---|---|---|---|
| Nov 2025 | 78.8% | 13% | 4.7% | 1.7% | 0.63% | 0.51% | 0.63% |
| Dec 2025 | 78.7% | 12.9% | 4.7% | 1.7% | 0.77% | 0.51% | 0.63% |
| Jan 2026 | 78.5% | 12.9% | 4.7% | 1.4% | 1.4% | 0.51% | 0.51% |
| Feb 2026 | 78.9% | 13% | 4.7% | 1.4% | 0.95% | 0.52% | 0.52% |
| Mar 2026 | 80.1% | 13.1% | 3.9% | 1.2% | 0.79% | 0.52% | 0.43% |
| Apr 2026 | 76.2% | 15.2% | 4.6% | 1.4% | 1.4% | 0.61% | 0.61% |
| May 2026 | 78.8% | 13% | 3.9% | 1.4% | 1.7% | 0.63% | 0.52% |
| Jun 2026 | 78.5% | 12.9% | 3.9% | 1.4% | 2.1% | 0.63% | 0.51% |
| Jul 2026 | 75.9% | 15.2% | 4.6% | 1.4% | 1.7% | 0.74% | 0.61% |
| Aug 2026 | 81.2% | 10.9% | 4% | 1.2% | 1.5% | 0.65% | 0.53% |
| Sep 2026 | 76.1% | 15.2% | 4.6% | 1.4% | 1.4% | 0.75% | 0.61% |
| Oct 2026 | 76.9% | 15.4% | 3.8% | 1.4% | 1.1% | 0.75% | 0.62% |
How has branded search for Citrucel and Organic India changed worldwide over the last 12 months?
3 findings
- Citrucel was ahead of Organic India in every measured month of the 12 months ending October 2026.
- Across the 12 months ending October 2026, Citrucel’s share of searches among fiber supplement brands worldwide moved from 4.7% to 3.8%, and its estimated monthly branded searches moved from 27.1K to 33.1K.
- Across the 12 months ending October 2026, Organic India’s share of searches among fiber supplement brands worldwide moved from 0.63% to 1.1%, and its estimated monthly branded searches moved from 3.6K to 9.9K.
How did search popularity change for fiber supplement brands worldwide in October 2026?
2 changes

In October 2026, Citrucel lost share of searches among fiber supplement brands worldwide, from 4.6% to 3.8%.

Organic India’s share of searches among fiber supplement brands worldwide has lost ground for 3 months in a row, from 1.7% to 1.1% in October 2026.
How are Citrucel’s and Organic India’s branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Citrucel’s and Organic India’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Citrucel
1 branded search term
- citrucel
Organic India
1 branded search term
- organic india psyllium
Other head-to-heads among fiber supplement brands

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