Chobani vs Sabra:Which is more popular by branded search?
In August 2026, Chobani had more branded searches than Sabra among dips brands worldwide. Chobani was estimated to have 301K branded searches compared to Sabra’s 60.5K, and held a 78.8% Share of Search versus Sabra’s 15.8%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Chobani or Sabra?
Compare the dips brands shoppers choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Chobani, Sabra. The figures are in the table below the chart.
View monthly share of search table
| Month | Chobani | Sabra | Wholly Guacamole | Marzetti | TRIBE | Fontaine Sante |
|---|---|---|---|---|---|---|
| Oct 2025 | 84% | 11.3% | 1.8% | 2.3% | 0.3% | 0.3% |
| Nov 2025 | 78.7% | 15.8% | 2.1% | 2.6% | 0.32% | 0.42% |
| Dec 2025 | 77.8% | 15.7% | 2.6% | 3.1% | 0.34% | 0.5% |
| Jan 2026 | 77.5% | 15.6% | 3.1% | 3.1% | 0.31% | 0.41% |
| Feb 2026 | 79.7% | 13.1% | 3.2% | 3.2% | 0.32% | 0.42% |
| Mar 2026 | 77.8% | 15.7% | 3.1% | 2.6% | 0.41% | 0.41% |
| Apr 2026 | 78.3% | 15.8% | 2.6% | 2.6% | 0.32% | 0.41% |
| May 2026 | 75.6% | 18.6% | 2.5% | 2.5% | 0.4% | 0.4% |
| Jun 2026 | 78.3% | 15.8% | 2.6% | 2.6% | 0.41% | 0.32% |
| Jul 2026 | 75.1% | 18.5% | 3% | 2.5% | 0.49% | 0.37% |
| Aug 2026 | 78.8% | 15.8% | 2.6% | 2.1% | 0.42% | 0.26% |
| Sep 2026 | — | — | — | — | — | — |
How has the Chobani and Sabra comparison changed over the last 12 months?
3 findings
- Chobani was ahead of Sabra in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Chobani’s estimated Share of Search among dips brands worldwide moved from 84% to 78.8%, and its estimated monthly branded searches moved from 368K to 301K.
- Across the 11 months ending August 2026, Sabra’s estimated Share of Search among dips brands worldwide moved from 11.3% to 15.8%, and its estimated monthly branded searches moved from 49.5K to 60.5K.
How did search popularity change for dips brands worldwide in August 2026?
2 changes
In August 2026, Chobani gained estimated Share of Search among dips brands worldwide, from 75.1% to 78.8%.
In August 2026, Sabra lost estimated Share of Search among dips brands worldwide, from 18.5% to 15.8%.
How each brand is measured
Brandwave collects information about searches that people make online using Chobani’s and Sabra’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.