Chicago Metallic vs KitchenAid:Which is searched more?

Name: Chicago Metallic vs KitchenAid: Which is searched more?
Creator: Brandwave
License: https://creativecommons.org/licenses/by/4.0/

In September 2026, KitchenAid had more branded searches than Chicago Metallic among bakeware brands worldwide. KitchenAid was estimated to have 884K branded searches compared to Chicago Metallic’s 2.4K, and held a 29.9% Share of Search versus Chicago Metallic’s 0.08%. These are worldwide searches for English-language branded terms.

Share of Search among bakeware brands worldwide in September 2026Which is more popular in search, Chicago Metallic or KitchenAid?

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Which is more popular in search, Chicago Metallic or KitchenAid?

Compare the bakeware brands shoppers choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Chicago Metallic and KitchenAid among bakeware brands worldwide, by month

Month	Le Creuset	KitchenAid	Tramontina	Pyrex	Wiltshire	USA Pan	Baker's Secret	Chicago Metallic
Oct 2025	44.8%	38.6%	9%	4.9%	2.2%	0.36%	0.06%	0.09%
Nov 2025	45.7%	40.7%	7.5%	4.1%	1.5%	0.37%	0.06%	0.06%
Dec 2025	46.6%	40.9%	6.3%	4.2%	1.5%	0.46%	0.07%	0.07%
Jan 2026	43.8%	38.3%	8.8%	5.9%	2.6%	0.43%	0.08%	0.08%
Feb 2026	43.4%	38.2%	8.7%	5.9%	3.2%	0.43%	0.07%	0.1%
Mar 2026	42.5%	37.5%	10.5%	5.8%	3.2%	0.42%	0.08%	0.1%
Apr 2026	42.8%	37.2%	10.6%	5.8%	3.2%	0.35%	0.08%	0.08%
May 2026	45.6%	33%	11.3%	6.2%	3.4%	0.37%	0.1%	0.09%
Jun 2026	45.8%	32.8%	11.3%	6.2%	3.4%	0.3%	0.08%	0.09%
Jul 2026	45.8%	32.8%	11.3%	6.2%	3.4%	0.37%	0.08%	0.09%
Aug 2026	44.7%	32.4%	11%	7.4%	4%	0.36%	0.1%	0.09%
Sep 2026	50.7%	29.9%	10.2%	5.6%	3.1%	0.41%	0.09%	0.08%

How has the Chicago Metallic and KitchenAid comparison changed over the last 12 months?

3 findings

KitchenAid was ahead of Chicago Metallic in every measured month of the 12 months ending September 2026.
Across the 12 months ending September 2026, Chicago Metallic’s estimated Share of Search among bakeware brands worldwide moved from 0.09% to 0.08%, and its estimated monthly branded searches moved from 2.9K to 2.4K.
Across the 12 months ending September 2026, KitchenAid’s estimated Share of Search among bakeware brands worldwide moved from 38.6% to 29.9%, and its estimated monthly branded searches moved from 1.3M to 884K.

How did search popularity change for bakeware brands worldwide in September 2026?

2 changes

In September 2026, KitchenAid lost estimated Share of Search among bakeware brands worldwide, from 32.4% to 29.9%.
Estimated monthly branded searches for Chicago Metallic worldwide fell 17.2% over 12 measured months, from 2.9K to 2.4K in September 2026.

Other head-to-heads among bakeware brands

How each brand is measured

Brandwave collects information about searches that people make online using Chicago Metallic’s and KitchenAid’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.