Brandwave

C.H. Robinson vs DHL:Which is searched more?

In September 2026, DHL had more branded searches than C.H. Robinson among freight and logistics companies worldwide. DHL had about 9.1 million branded searches, while C.H. Robinson had 60,500. DHL made up 34.4% of all freight and logistics company searches we track, and C.H. Robinson accounted for 0.23%. These are worldwide searches for English-language branded terms.

Share of searches among freight and logistics companies worldwide in September 2026Is C.H. Robinson or DHL more popular in search?
C.H. Robinson0.23%60.5K searches
vs
DHL34.4%9.1M searches

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Is C.H. Robinson or DHL more popular in search?

Compare the freight and logistics companies people choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

C.H. Robinson and DHL among freight and logistics companies worldwide, by month

Share of searches by month for DHL, C.H. Robinson. The figures are in the table below the chart.

View monthly share of searches table
MonthDHLUPSFedExKuehne+NagelTollOld Dominion Freight LineC.H. RobinsonBig Chill
Oct 202534.5%34.5%28.4%0.94%0.94%0.4%0.19%0.15%
Nov 202534.6%34.6%28.5%0.77%0.94%0.33%0.15%0.15%
Dec 202537.2%30.3%30.3%0.67%0.82%0.35%0.14%0.14%
Jan 202634.5%34.5%28.4%0.93%1.1%0.34%0.15%0.15%
Feb 202634.4%34.4%28.2%1.1%0.93%0.48%0.23%0.19%
Mar 202636.8%30.3%30.3%1%0.82%0.42%0.2%0.2%
Apr 202634.4%34.4%28.2%1.1%0.93%0.48%0.23%0.19%
May 202634.4%34.4%28.2%1.1%0.93%0.47%0.23%0.23%
Jun 202634.4%34.4%28.2%1.1%0.93%0.48%0.23%0.19%
Jul 202634.4%34.4%28.2%1.1%0.93%0.48%0.23%0.19%
Aug 202634.4%34.4%28.2%1.1%0.93%0.48%0.23%0.19%
Sep 202634.4%34.4%28.2%1.1%0.93%0.48%0.23%0.15%

How has the C.H. Robinson and DHL comparison changed over the last 12 months?

3 findings

How did search popularity change for freight and logistics companies worldwide in September 2026?

1 change
  1. Estimated monthly branded searches for DHL worldwide fell 17.7% over 12 measured months, from 11.1M to 9.1M in September 2026.

How are branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using C.H. Robinson’s and DHL’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

C.H. Robinson

2 branded search terms

  • c.h. robinson
  • ch robinson

DHL

1 branded search term

  • dhl

How the Brand Demand Index is measured

Other head-to-heads among freight and logistics companies

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