C.H. Robinson vs DHL:Which is searched more?
In September 2026, DHL had more branded searches than C.H. Robinson among freight and logistics companies worldwide. DHL had about 9.1 million branded searches, while C.H. Robinson had 60,500. DHL made up 34.4% of all freight and logistics company searches we track, and C.H. Robinson accounted for 0.23%. These are worldwide searches for English-language branded terms.
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Is C.H. Robinson or DHL more popular in search?
Compare the freight and logistics companies people choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of searches by month for DHL, C.H. Robinson. The figures are in the table below the chart.
View monthly share of searches table
| Month | DHL | UPS | FedEx | Kuehne+Nagel | Toll | Old Dominion Freight Line | C.H. Robinson | Big Chill |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 34.5% | 34.5% | 28.4% | 0.94% | 0.94% | 0.4% | 0.19% | 0.15% |
| Nov 2025 | 34.6% | 34.6% | 28.5% | 0.77% | 0.94% | 0.33% | 0.15% | 0.15% |
| Dec 2025 | 37.2% | 30.3% | 30.3% | 0.67% | 0.82% | 0.35% | 0.14% | 0.14% |
| Jan 2026 | 34.5% | 34.5% | 28.4% | 0.93% | 1.1% | 0.34% | 0.15% | 0.15% |
| Feb 2026 | 34.4% | 34.4% | 28.2% | 1.1% | 0.93% | 0.48% | 0.23% | 0.19% |
| Mar 2026 | 36.8% | 30.3% | 30.3% | 1% | 0.82% | 0.42% | 0.2% | 0.2% |
| Apr 2026 | 34.4% | 34.4% | 28.2% | 1.1% | 0.93% | 0.48% | 0.23% | 0.19% |
| May 2026 | 34.4% | 34.4% | 28.2% | 1.1% | 0.93% | 0.47% | 0.23% | 0.23% |
| Jun 2026 | 34.4% | 34.4% | 28.2% | 1.1% | 0.93% | 0.48% | 0.23% | 0.19% |
| Jul 2026 | 34.4% | 34.4% | 28.2% | 1.1% | 0.93% | 0.48% | 0.23% | 0.19% |
| Aug 2026 | 34.4% | 34.4% | 28.2% | 1.1% | 0.93% | 0.48% | 0.23% | 0.19% |
| Sep 2026 | 34.4% | 34.4% | 28.2% | 1.1% | 0.93% | 0.48% | 0.23% | 0.15% |
How has the C.H. Robinson and DHL comparison changed over the last 12 months?
3 findings
- DHL was ahead of C.H. Robinson in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, C.H. Robinson’s share of searches among freight and logistics companies worldwide moved from 0.19% to 0.23%, and its estimated monthly branded searches held steady at 60.5K.
- Across the 12 months ending September 2026, DHL’s share of searches among freight and logistics companies worldwide moved from 34.5% to 34.4%, and its estimated monthly branded searches moved from 11.1M to 9.1M.
How did search popularity change for freight and logistics companies worldwide in September 2026?
1 change

Estimated monthly branded searches for DHL worldwide fell 17.7% over 12 measured months, from 11.1M to 9.1M in September 2026.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using C.H. Robinson’s and DHL’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
C.H. Robinson
2 branded search terms
- c.h. robinson
- ch robinson
DHL
1 branded search term
- dhl
Other head-to-heads among freight and logistics companies

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