Brandwave

CeraVe vs NARS:Which is searched more?

In September 2026, CeraVe had more branded searches than NARS among tinted moisturizer brands worldwide. CeraVe was estimated to have 1.5M branded searches compared to NARS’s 301K, and held a 53.6% Share of Search versus NARS’s 10.7%. These are worldwide searches for English-language branded terms.

Share of Search among tinted moisturizer brands worldwide in September 2026Which is more popular in search, CeraVe or NARS?
CeraVe53.6%1.5M searches
vs
NARS10.7%301K searches

Follow CeraVe vs NARS and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand against a rival →

Which is more popular in search, CeraVe or NARS?

Compare the tinted moisturizer brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

CeraVe and NARS among tinted moisturizer brands worldwide, by month

Share of Search by month for CeraVe, NARS. The figures are in the table below the chart.

View monthly share of search table
MonthCeraVeRare BeautySkinCeuticalsNARS
Oct 202552.7%23.7%13%10.6%
Nov 202542.8%28.6%12.9%15.8%
Dec 202549.1%26.8%12.1%12.1%
Jan 202652.7%23.7%13%10.6%
Feb 202656.2%20.7%13.8%9.3%
Mar 202653.5%19.7%16.1%10.8%
Apr 202656.2%20.7%13.8%9.3%
May 202657.2%17.2%14.1%11.5%
Jun 202660.4%14.8%14.8%9.9%
Jul 202656.2%20.7%13.8%9.3%
Aug 202658.4%17.6%14.4%9.6%
Sep 202653.6%19.6%16.1%10.7%

How has the CeraVe and NARS comparison changed over the last 12 months?

  • CeraVe was ahead of NARS in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, CeraVe’s estimated Share of Search among tinted moisturizer brands worldwide moved from 52.7% to 53.6%, and its estimated monthly branded searches moved from 1.8M to 1.5M.
  • Across the 12 months ending September 2026, NARS’s estimated Share of Search among tinted moisturizer brands worldwide moved from 10.6% to 10.7%, and its estimated monthly branded searches moved from 368K to 301K.

How did search popularity change for tinted moisturizer brands worldwide in September 2026?

  1. In September 2026, NARS gained estimated Share of Search among tinted moisturizer brands worldwide, from 9.6% to 10.7%.

  2. In September 2026, CeraVe lost estimated Share of Search among tinted moisturizer brands worldwide, from 58.4% to 53.6%.

Other head-to-heads among tinted moisturizer brands

How each brand is measured

Brandwave collects information about searches that people make online using CeraVe’s and NARS’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

CeraVe

1 branded search term

  • cerave

NARS

1 branded search term

  • nars

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.