Brandwave

Case vs Liebherr:Which is searched more?

In September 2026, Liebherr had more branded searches than Case among digger brands worldwide. Liebherr was estimated to have 246K branded searches compared to Case’s 12.1K, and held a 76.1% Share of Search versus Case’s 3.7%. These are worldwide searches for English-language branded terms.

Share of Search among digger brands worldwide in September 2026Which is more popular in search, Case or Liebherr?
Case3.7%12.1K searches
vs
Liebherr76.1%246K searches

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Which is more popular in search, Case or Liebherr?

Compare the digger brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Case and Liebherr among digger brands worldwide, by month

Share of Search by month for Liebherr, Case. The figures are in the table below the chart.

View monthly share of search table
MonthLiebherrKobelcoHyundai Construction EquipmentCaseCaterpillar
Oct 202579.4%13.1%3.6%3.2%0.76%
Nov 202579.4%13.1%3.6%3.2%0.77%
Dec 202576%15.3%4.2%3.7%0.74%
Jan 202679.3%13%3.9%3.2%0.63%
Feb 202675.8%15.2%4.5%3.7%0.74%
Mar 202678.6%12.9%3.8%3.9%0.76%
Apr 202679%13%3.6%3.9%0.63%
May 202675.4%15.2%4.1%4.5%0.74%
Jun 202678.7%12.9%3.8%3.9%0.63%
Jul 202679.7%13.1%3.4%3.2%0.64%
Aug 202676.1%15.3%4.1%3.7%0.74%
Sep 202676.1%15.3%4.1%3.7%0.74%

How has the Case and Liebherr comparison changed over the last 12 months?

  • Liebherr was ahead of Case in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Case’s estimated Share of Search among digger brands worldwide moved from 3.2% to 3.7%, and its estimated monthly branded searches held steady at 12.1K.
  • Across the 12 months ending September 2026, Liebherr’s estimated Share of Search among digger brands worldwide moved from 79.4% to 76.1%, and its estimated monthly branded searches moved from 301K to 246K.

How did search popularity change for digger brands worldwide in September 2026?

  1. Estimated monthly branded searches for Liebherr worldwide fell 18.3% over 12 measured months, from 301K to 246K in September 2026.

Other head-to-heads among digger brands

How each brand is measured

Brandwave collects information about searches that people make online using Case’s and Liebherr’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Case

1 branded search term

  • case construction

Liebherr

1 branded search term

  • liebherr

How the Brand Demand Index is measured

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