CARTO vs Maptitude:Which is more popular by branded search?
In August 2026, CARTO had more branded searches than Maptitude among GIS software worldwide. CARTO was estimated to have 40.5K branded searches compared to Maptitude’s 1.3K, and held a 5.4% Share of Search versus Maptitude’s 0.17%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, CARTO or Maptitude?
Compare the geographic information systems teams use. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for CARTO, Maptitude. The figures are in the table below the chart.
View monthly share of search table
| Month | QGIS | Esri ArcGIS | Mapbox | CARTO | Maptitude |
|---|---|---|---|---|---|
| Oct 2025 | 47.2% | 31.6% | 17.3% | 3.5% | 0.38% |
| Nov 2025 | 47.3% | 31.6% | 17.3% | 3.5% | 0.3% |
| Dec 2025 | 47.3% | 31.6% | 17.3% | 3.5% | 0.31% |
| Jan 2026 | 50.2% | 27.4% | 18.4% | 3.7% | 0.32% |
| Feb 2026 | 50.5% | 27.6% | 18.5% | 3% | 0.27% |
| Mar 2026 | 47.3% | 31.6% | 17.3% | 3.5% | 0.3% |
| Apr 2026 | 47.3% | 31.6% | 17.3% | 3.5% | 0.25% |
| May 2026 | 50.2% | 27.5% | 18.4% | 3.7% | 0.18% |
| Jun 2026 | 50.2% | 27.4% | 18.4% | 3.7% | 0.22% |
| Jul 2026 | 49.8% | 27.2% | 18.3% | 4.5% | 0.18% |
| Aug 2026 | 49.3% | 27% | 18.1% | 5.4% | 0.17% |
| Sep 2026 | — | — | — | — | — |
How has the CARTO and Maptitude comparison changed over the last 12 months?
3 findings
- CARTO was ahead of Maptitude in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, CARTO’s estimated Share of Search among GIS software worldwide moved from 3.5% to 5.4%, and its estimated monthly branded searches moved from 33.1K to 40.5K.
- Across the 11 months ending August 2026, Maptitude’s estimated Share of Search among GIS software worldwide moved from 0.38% to 0.17%, and its estimated monthly branded searches moved from 3.6K to 1.3K.
How did search popularity change for GIS software worldwide in August 2026?
2 changes
In August 2026, CARTO gained estimated Share of Search among GIS software worldwide, from 4.5% to 5.4%.
Estimated monthly branded searches for Maptitude worldwide fell 63.9% over 11 measured months, from 3.6K to 1.3K in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using CARTO’s and Maptitude’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.