Carrd vs Taplink:Which is more popular?
In September 2026, Carrd and Taplink were level in searches among link-in-bio tools worldwide, with an estimated 60.5K versus 58.3K branded searches, at 2.6% and 2.5% of the total. When we asked ChatGPT and Google AI Overviews about link-in-bio tools, Carrd appeared in three of the five answers and Taplink in none.
Who do people search for more?
Carrd and Taplink are searched for about as often as each other.
Who does AI mention more?
Carrd, mentioned in 3 of 5 answers, Taplink in 0
Follow Carrd vs Taplink and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Top link-in-bio tools in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Carrd was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Taplink did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Linktree5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Beacons4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Stan Store3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers- Carrd3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Lnk.Bio3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Komi0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Taplink0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Bio Link0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Milkshake0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about link-in-bio tools
5 answers
Asked ChatGPT
“Which link-in-bio tool should I use?”
Asked ChatGPT
“What are the best link-in-bio tools?”
Asked ChatGPT
“What's the best link-in-bio tool for a creator profile?”
Searched Google, AI Overview
“link in bio tool”
Searched Google, AI Overview
“link in bio for instagram”
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is Carrd or Taplink more popular in search?
This chart shows how often people search Google for Carrd and Taplink by name. Each line represents a brand's share of searches for all nine link-in-bio tools we track, month by month, from English-language searches worldwide.
Share of searches by month for Carrd, Taplink. The figures are in the table below the chart.
View monthly share of searches table
| Month | Linktree | Stan Store | Beacons | Komi | Carrd | Taplink | Bio Link | Lnk.Bio | Milkshake |
|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 79.9% | 6% | 4.1% | 3.9% | 2.6% | 2.5% | 0.67% | 0.29% | 0.06% |
| Nov 2025 | 76.2% | 7% | 5.7% | 4.5% | 2.5% | 2.9% | 0.77% | 0.33% | 0.06% |
| Dec 2025 | 75.8% | 6.7% | 5.7% | 4.5% | 3% | 2.9% | 0.93% | 0.33% | 0.06% |
| Jan 2026 | 76.6% | 7% | 5.8% | 3.8% | 3.1% | 2.8% | 0.63% | 0.33% | 0.06% |
| Feb 2026 | 74.6% | 6.8% | 6.8% | 3.7% | 3.6% | 3.4% | 0.61% | 0.33% | 0.06% |
| Mar 2026 | 76.9% | 7% | 5.8% | 3.8% | 2.5% | 2.9% | 0.63% | 0.34% | 0.05% |
| Apr 2026 | 74.5% | 7.1% | 6.8% | 4.5% | 3% | 3% | 0.74% | 0.32% | 0.05% |
| May 2026 | 74.6% | 7.1% | 6.8% | 4.5% | 3% | 3.2% | 0.6% | 0.32% | 0.05% |
| Jun 2026 | 77% | 6% | 5.8% | 4.6% | 3% | 2.8% | 0.51% | 0.27% | 0.04% |
| Jul 2026 | 77.6% | 6% | 5.8% | 3.8% | 3.1% | 2.9% | 0.52% | 0.27% | 0.05% |
| Aug 2026 | 75.8% | 5.9% | 7% | 4.5% | 3% | 2.7% | 0.62% | 0.33% | 0.05% |
| Sep 2026 | 78.2% | 6.1% | 5.9% | 3.9% | 2.6% | 2.5% | 0.52% | 0.34% | 0.04% |
How has the Carrd and Taplink comparison changed over the last 12 months?
3 findings
- The lead changed hands 4 times in the 12 months ending September 2026: Taplink took it in November 2025, Carrd took it in December 2025, Taplink took it in March 2026, Carrd took it in June 2026.
- Across the 12 months ending September 2026, Carrd’s share of searches among link-in-bio tools worldwide held steady at 2.6%, and its estimated monthly branded searches moved from 74K to 60.5K.
- Across the 12 months ending September 2026, Taplink’s share of searches among link-in-bio tools worldwide held steady at 2.5%, and its estimated monthly branded searches moved from 71K to 58.3K.
How did search popularity change for link-in-bio tools worldwide in September 2026?
2 changes
How are branded searches counted?
4 search terms
Brandwave collects information about searches that people make online using Carrd’s and Taplink’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among link-in-bio tools
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.