Cap Barbell vs Rogue Fitness:Which is more popular by branded search?
In August 2026, Rogue Fitness had more branded searches than Cap Barbell among barbell brands worldwide. Rogue Fitness was estimated to have 135K branded searches compared to Cap Barbell’s 8.1K, and held a 50.8% Share of Search versus Cap Barbell’s 3%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Cap Barbell or Rogue Fitness?
Compare the barbell brands people search for. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Rogue Fitness, Cap Barbell. The figures are in the table below the chart.
View monthly share of search table
| Month | Rogue Fitness | Rep Fitness | Eleiko | Cap Barbell | York Barbell | Wolverson Fitness |
|---|---|---|---|---|---|---|
| Oct 2025 | 47.8% | 32.2% | 11.8% | 3.5% | 2.3% | 2.3% |
| Nov 2025 | 46.6% | 38.1% | 9.3% | 2.3% | 1.9% | 1.9% |
| Dec 2025 | 49.2% | 33% | 9.9% | 3.6% | 2.4% | 2% |
| Jan 2026 | 48.1% | 32.3% | 11.8% | 3.5% | 2.4% | 1.9% |
| Feb 2026 | 47.8% | 32.2% | 11.8% | 3.5% | 2.3% | 2.3% |
| Mar 2026 | 53.1% | 29.1% | 10.7% | 3.2% | 2.1% | 1.7% |
| Apr 2026 | 53.1% | 29.1% | 10.7% | 3.2% | 2.1% | 1.7% |
| May 2026 | 49.9% | 33.5% | 10% | 3% | 2% | 1.6% |
| Jun 2026 | 54.2% | 29.7% | 8.9% | 3.3% | 2.2% | 1.8% |
| Jul 2026 | 54.4% | 29.8% | 8.9% | 3.3% | 2.2% | 1.4% |
| Aug 2026 | 50.8% | 34.1% | 8.4% | 3% | 2% | 1.7% |
| Sep 2026 | — | — | — | — | — | — |
How has the Cap Barbell and Rogue Fitness comparison changed over the last 12 months?
3 findings
- Rogue Fitness was ahead of Cap Barbell in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Cap Barbell’s estimated Share of Search among barbell brands worldwide moved from 3.5% to 3%, and its estimated monthly branded searches held steady at 8.1K.
- Across the 11 months ending August 2026, Rogue Fitness’ estimated Share of Search among barbell brands worldwide moved from 47.8% to 50.8%, and its estimated monthly branded searches moved from 110K to 135K.
How did search popularity change for barbell brands worldwide in August 2026?
1 change
In August 2026, Rogue Fitness lost estimated Share of Search among barbell brands worldwide, from 54.4% to 50.8%.
How each brand is measured
Brandwave collects information about searches that people make online using Cap Barbell’s and Rogue Fitness’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Cap Barbell
1 branded search term
- cap barbell
Rogue Fitness
1 branded search term
- rogue fitness
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.