Camtasia vs Screencastify:Which is searched more?
In September 2026, Screencastify had more branded searches than Camtasia among screen recording tools worldwide. Screencastify was estimated to have 91.4K branded searches compared to Camtasia’s 74K, and held a 2.1% Share of Search versus Camtasia’s 1.7%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Camtasia or Screencastify?
Compare services and tools used to record screens and share explanatory videos. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Screencastify, Camtasia. The figures are in the table below the chart.
View monthly share of search table
| Month | OBS Studio | Zight | ScreenPal | Loom | Screencastify | Camtasia | Snagit | Tella |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 85% | 0.98% | 3.2% | 2.5% | 3.4% | 2.7% | 2.2% | 0.06% |
| Nov 2025 | 87.2% | 0.75% | 2.8% | 2.2% | 2.5% | 2.4% | 2% | 0.08% |
| Dec 2025 | 87.8% | 0.75% | 2.7% | 2.5% | 2.5% | 2% | 1.6% | 0.05% |
| Jan 2026 | 89% | 0.85% | 2.5% | 2.3% | 1.9% | 1.8% | 1.5% | 0.06% |
| Feb 2026 | 84.9% | 2% | 2.5% | 3.2% | 2.9% | 2.2% | 2.2% | 0.08% |
| Mar 2026 | 81.1% | 4% | 3.2% | 4.3% | 2.7% | 2.6% | 2.1% | 0.11% |
| Apr 2026 | 83.6% | 3.6% | 2.9% | 3.9% | 2.4% | 1.9% | 1.6% | 0.14% |
| May 2026 | 82.5% | 4.1% | 2.6% | 3.8% | 2.9% | 2.2% | 1.8% | 0.14% |
| Jun 2026 | 88.3% | 2.7% | 1.5% | 3.1% | 1.4% | 1.4% | 1.4% | 0.06% |
| Jul 2026 | 84.6% | 3.8% | 2.1% | 4.4% | 1.2% | 2.1% | 1.7% | 0.1% |
| Aug 2026 | 84.5% | 3.8% | 2.5% | 3.6% | 1.7% | 2.1% | 1.7% | 0.1% |
| Sep 2026 | 85.6% | 3.2% | 2.9% | 2.8% | 2.1% | 1.7% | 1.7% | 0.06% |
How has the Camtasia and Screencastify comparison changed over the last 12 months?
3 findings
- The lead changed hands 2 times in the 12 months ending September 2026: Camtasia took it in June 2026, Screencastify took it in September 2026.
- Across the 12 months ending September 2026, Camtasia’s estimated Share of Search among screen recording tools worldwide moved from 2.7% to 1.7%, and its estimated monthly branded searches moved from 110K to 74K.
- Across the 12 months ending September 2026, Screencastify’s estimated Share of Search among screen recording tools worldwide moved from 3.4% to 2.1%, and its estimated monthly branded searches moved from 137K to 91.4K.
How did search popularity change for screen recording tools worldwide in September 2026?
2 changes
In September 2026, Screencastify rose from 6th to 5th among screen recording tools worldwide.
In September 2026, Camtasia fell from 5th to 6th among screen recording tools worldwide.
Other head-to-heads among screen recording tools
How each brand is measured
Brandwave collects information about searches that people make online using Camtasia’s and Screencastify’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Camtasia
1 branded search term
- camtasia
Screencastify
7 branded search terms
- app screencastify
- screen recorder screencastify
- screencastify
- screencastify app
- screencastify recorder
- screencastify software
- screencastify video recorder
Put your own brand in this comparison
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