Camp Chef vs Coleman:Which is more popular?
In September 2026, Coleman had more branded searches than Camp Chef among camping stove brands worldwide. Coleman had about 241,000 branded searches, while Camp Chef had 22,200. Coleman made up 31.7% of all camping stove brand searches we track, and Camp Chef accounted for 2.9%. When we asked ChatGPT and Google AI Overviews about camping stove brands, both Camp Chef and Coleman appeared in all five answers. Coleman was mentioned before Camp Chef in three out of five answers.
Who do people search for more?
Coleman, about 11 searches for every 1 for Camp Chef
Who does AI mention more?
Both are mentioned in every answer we collected.
Who does AI recommend more?
Coleman, named ahead of Camp Chef in 3 of 5 answers
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Top camping stove brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, both Camp Chef and Coleman showed up in all five answers. Coleman was listed before Camp Chef in three of them.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Coleman5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Camp Chef5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Jetboil3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Soto2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
MSR2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Primus1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about camping stove brands
5 answers
Asked ChatGPT
“Which camping stove brand should I buy?”
Asked ChatGPT
“What are the best camping stove brands?”
Asked ChatGPT
“What's the best camping stove brand for camp cooking?”
Searched Google, AI Overview
“best camping stove”
Searched Google, AI Overview
“portable camping stove”
Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.
Is Camp Chef or Coleman more popular in search?
This chart shows how often people search Google for Camp Chef and Coleman by name. Each line represents a brand's share of searches for all six camping stove brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Coleman, Camp Chef. The figures are in the table below the chart.
View monthly share of searches table
| Month | Soto | Coleman | Jetboil | Camp Chef | Primus | MSR |
|---|---|---|---|---|---|---|
| Oct 2025 | 46.1% | 35% | 13.8% | 2.8% | 1.7% | 0.68% |
| Nov 2025 | 45.9% | 34.8% | 13.7% | 3.4% | 1.5% | 0.67% |
| Dec 2025 | 46.1% | 34.6% | 13.8% | 3.4% | 1.5% | 0.68% |
| Jan 2026 | 45.5% | 36% | 13.6% | 2.7% | 1.6% | 0.67% |
| Feb 2026 | 47.3% | 35.8% | 11.6% | 2.8% | 1.8% | 0.69% |
| Mar 2026 | 51.6% | 32.4% | 10.4% | 3.1% | 1.9% | 0.62% |
| Apr 2026 | 50% | 32% | 12.2% | 3.7% | 1.6% | 0.6% |
| May 2026 | 48.7% | 32.6% | 11.9% | 4.4% | 1.7% | 0.71% |
| Jun 2026 | 43.9% | 36.8% | 13.1% | 3.9% | 1.6% | 0.64% |
| Jul 2026 | 42.3% | 35.4% | 15.5% | 3.8% | 2.3% | 0.76% |
| Aug 2026 | 47.7% | 32.7% | 14.3% | 2.9% | 1.8% | 0.7% |
| Sep 2026 | 48.3% | 31.7% | 14.4% | 2.9% | 1.9% | 0.71% |
How has the Camp Chef and Coleman comparison changed over the last 12 months?
3 findings
- Coleman was ahead of Camp Chef in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Camp Chef’s share of searches among camping stove brands worldwide moved from 2.8% to 2.9%, and its estimated monthly branded searches held steady at 22.2K.
- Across the 12 months ending September 2026, Coleman’s share of searches among camping stove brands worldwide moved from 35% to 31.7%, and its estimated monthly branded searches moved from 279K to 241K.
How did search popularity change for camping stove brands worldwide in September 2026?
1 change
In September 2026, Coleman lost share of searches among camping stove brands worldwide, from 32.7% to 31.7%.
How are branded searches counted?
4 search terms
Brandwave collects information about searches that people make online using Camp Chef’s and Coleman’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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