Brandwave

Bulldog vs Wahl:Which is searched more?

In September 2026, Bulldog had more branded searches than Wahl among men's grooming brands worldwide. Bulldog was estimated to have 740 branded searches compared to Wahl’s 40, and held a 0.04% Share of Search versus Wahl’s <0.01%. These are worldwide searches for English-language branded terms.

Share of Search among men's grooming brands worldwide in September 2026Which is more popular in search, Bulldog or Wahl?
Bulldog0.04%740 searches
vs
Wahl<0.01%40 searches

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Which is more popular in search, Bulldog or Wahl?

Compare the men's skincare, beard and grooming brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Bulldog and Wahl among men's grooming brands worldwide, by month

Share of Search by month for Bulldog, Wahl. The figures are in the table below the chart.

View monthly share of search table
MonthJack BlackManscapedNivea MenBulldogWahl
Oct 202573.4%22.1%4.5%0.05%<0.01%
Nov 202565.5%29.5%4.9%0.04%<0.01%
Dec 202577.7%19.1%3.1%0.03%<0.01%
Jan 202680.5%16.2%3.3%0.04%<0.01%
Feb 202673.4%22.1%4.5%0.04%<0.01%
Mar 202683%13.6%3.4%0.04%<0.01%
Apr 202683.5%13.7%2.8%0.03%<0.01%
May 202673.4%22.1%4.5%0.05%<0.01%
Jun 202669.3%25.5%5.1%0.04%<0.01%
Jul 202672.7%21.9%5.4%0.04%<0.01%
Aug 202683.5%13.7%2.8%0.02%<0.01%
Sep 202673.4%22.1%4.5%0.04%<0.01%

How has the Bulldog and Wahl comparison changed over the last 12 months?

  • Bulldog was ahead of Wahl in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Bulldog’s estimated Share of Search among men's grooming brands worldwide moved from 0.05% to 0.04%, and its estimated monthly branded searches moved from 870 to 740.
  • Across the 12 months ending September 2026, Wahl’s estimated Share of Search among men's grooming brands worldwide held steady at <0.01%, and its estimated monthly branded searches moved from 20 to 40.

How did search popularity change for men's grooming brands worldwide in September 2026?

  1. Estimated monthly branded searches for Wahl worldwide rose 100% over 12 measured months, from 20 to 40 in September 2026.

  2. Estimated monthly branded searches for Bulldog worldwide fell 14.9% over 12 measured months, from 870 to 740 in September 2026.

Other head-to-heads among men's grooming brands

How each brand is measured

Brandwave collects information about searches that people make online using Bulldog’s and Wahl’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Bulldog

2 branded search terms

  • bulldog grooming
  • bulldog men

Wahl

1 branded search term

  • wahl mens grooming

How the Brand Demand Index is measured

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