Brandwave

Brightcove vs Mux:Which is searched more?

In September 2026, Mux had more branded searches than Brightcove among video hosting platforms worldwide. Mux was estimated to have 2.2K branded searches compared to Brightcove’s 20, and held a <0.01% Share of Search versus Brightcove’s <0.01%. These are worldwide searches for English-language branded terms.

Share of Search among video hosting platforms worldwide in September 2026Which is more popular in search, Brightcove or Mux?
Brightcove<0.01%20 searches
vs
Mux<0.01%2.2K searches

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Which is more popular in search, Brightcove or Mux?

Compare the video hosting platforms creators use. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Brightcove and Mux among video hosting platforms worldwide, by month

Share of Search by month for Mux, Brightcove. The figures are in the table below the chart.

View monthly share of search table
MonthYouTubeDailymotionVimeoVidyardSproutVideoMuxWistiaBrightcove
Oct 202598.9%0.98%0.07%<0.01%<0.01%<0.01%<0.01%<0.01%
Nov 202598.9%0.98%0.09%<0.01%<0.01%<0.01%<0.01%<0.01%
Dec 202599.1%0.8%0.07%<0.01%<0.01%<0.01%<0.01%<0.01%
Jan 202698.7%1.2%0.09%<0.01%<0.01%<0.01%<0.01%<0.01%
Feb 202698.9%0.98%0.09%<0.01%<0.01%<0.01%<0.01%<0.01%
Mar 202699.1%0.8%0.09%<0.01%<0.01%<0.01%<0.01%<0.01%
Apr 202699.1%0.8%0.09%<0.01%<0.01%<0.01%<0.01%<0.01%
May 202698.9%0.98%0.09%<0.01%<0.01%<0.01%<0.01%<0.01%
Jun 202698.7%1.2%0.07%<0.01%<0.01%<0.01%<0.01%<0.01%
Jul 202699%0.98%0.07%<0.01%<0.01%<0.01%<0.01%<0.01%
Aug 202699%0.98%0.07%<0.01%<0.01%<0.01%<0.01%<0.01%
Sep 202699%0.98%0.07%<0.01%<0.01%<0.01%<0.01%<0.01%

How has the Brightcove and Mux comparison changed over the last 12 months?

  • Mux was ahead of Brightcove in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Brightcove’s estimated Share of Search among video hosting platforms worldwide held steady at <0.01%, and its estimated monthly branded searches moved from 40 to 20.
  • Across the 12 months ending September 2026, Mux’s estimated Share of Search among video hosting platforms worldwide held steady at <0.01%, and its estimated monthly branded searches moved from 2.1K to 2.2K.

How did search popularity change for video hosting platforms worldwide in September 2026?

  1. Estimated monthly branded searches for Brightcove worldwide fell 50% over 12 measured months, from 40 to 20 in September 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Brightcove’s and Mux’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Brightcove

1 branded search term

  • brightcove beacon

Mux

4 branded search terms

  • mux api
  • mux hosting
  • mux video
  • mux video hosting

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

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