Brandwave

Braun vs Manscaped:Which is searched more?

In September 2026, Manscaped had more branded searches than Braun among body trimmer brands worldwide. Manscaped was estimated to have 368K branded searches compared to Braun’s 6.6K, and held an 18.7% Share of Search versus Braun’s 0.34%. These are worldwide searches for English-language branded terms.

Share of Search among body trimmer brands worldwide in September 2026Which is more popular in search, Braun or Manscaped?
Braun0.34%6.6K searches
vs
Manscaped18.7%368K searches

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Which is more popular in search, Braun or Manscaped?

Compare the body trimmer brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Braun and Manscaped among body trimmer brands worldwide, by month

Share of Search by month for Manscaped, Braun. The figures are in the table below the chart.

View monthly share of search table
MonthPanasonicGilletteManscapedBraunWahl
Oct 202541.4%39.5%18.5%0.5%0.03%
Nov 202537.4%37%25%0.55%0.03%
Dec 202537.1%37.6%24.8%0.54%0.03%
Jan 202642.1%38.6%18.8%0.51%0.04%
Feb 202649.4%32%18.2%0.33%0.03%
Mar 202643.4%40.4%15.9%0.28%0.03%
Apr 202646.5%36.2%17.1%0.2%0.03%
May 202646.8%35.8%17.2%0.17%0.03%
Jun 202641.9%39%18.8%0.22%0.03%
Jul 202642.6%41.5%15.6%0.34%0.04%
Aug 202640.7%40.7%18.2%0.33%0.04%
Sep 202641.9%39%18.7%0.34%0.04%

How has the Braun and Manscaped comparison changed over the last 12 months?

  • Manscaped was ahead of Braun in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Braun’s estimated Share of Search among body trimmer brands worldwide moved from 0.5% to 0.34%, and its estimated monthly branded searches moved from 9.9K to 6.6K.
  • Across the 12 months ending September 2026, Manscaped’s estimated Share of Search among body trimmer brands worldwide moved from 18.5% to 18.7%, and its estimated monthly branded searches held steady at 368K.

How did search popularity change for body trimmer brands worldwide in September 2026?

  1. In September 2026, Manscaped gained estimated Share of Search among body trimmer brands worldwide, from 18.2% to 18.7%.

  2. Estimated monthly branded searches for Braun worldwide fell 33.3% over 12 measured months, from 9.9K to 6.6K in September 2026.

Other head-to-heads among body trimmer brands

How each brand is measured

Brandwave collects information about searches that people make online using Braun’s and Manscaped’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Braun

1 branded search term

  • braun electric shaver

Manscaped

1 branded search term

  • manscaped

How the Brand Demand Index is measured

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