Boye vs Tulip:Which is more popular?
In September 2026, Boye had more branded searches than Tulip among crochet hooks brands worldwide. Boye had about 27,100 branded searches, while Tulip had 6,600. Boye made up 7.6% of all crochet hooks brand searches we track, and Tulip accounted for 1.9%. When we asked ChatGPT and Google AI Overviews about crochet hooks brands, Boye appeared in four of the five answers and Tulip in three. Tulip was mentioned before Boye in three out of five answers.
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Top crochet hooks brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Boye was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. Tulip was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Tulip was listed before Boye in three out of five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Susan Bates5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Clover5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers- Boye4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Tulip3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Addi0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
KnitPro0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about crochet hooks brands
5 answers
Asked ChatGPT
“Which crochet hooks brand should I buy?”
Asked ChatGPT
“What are the best crochet hooks brands?”
Asked ChatGPT
“What's the best crochet hooks brand for comfortable handcrafting?”
Searched Google, AI Overview
“crochet hooks”
Searched Google, AI Overview
“ergonomic crochet hooks”
Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.
Is Boye or Tulip more popular in search?
This chart shows how often people search Google for Boye and Tulip by name. Each line represents a brand's share of searches for all six crochet hooks brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Boye, Tulip. The figures are in the table below the chart.
View monthly share of searches table
| Month | Addi | Boye | KnitPro | Tulip | Susan Bates | Clover |
|---|---|---|---|---|---|---|
| Oct 2025 | 89.8% | 3% | 5.4% | 1.3% | 0.32% | 0.21% |
| Nov 2025 | 87.7% | 2.9% | 6.5% | 2.4% | 0.31% | 0.24% |
| Dec 2025 | 86.8% | 3.5% | 6.4% | 2.9% | 0.31% | 0.21% |
| Jan 2026 | 82.5% | 5% | 9.1% | 2.7% | 0.44% | 0.27% |
| Feb 2026 | 86% | 5.2% | 6.3% | 1.9% | 0.37% | 0.29% |
| Mar 2026 | 88.5% | 4.4% | 5.3% | 1.3% | 0.31% | 0.24% |
| Apr 2026 | 88.2% | 5.3% | 4.3% | 1.6% | 0.29% | 0.26% |
| May 2026 | 89.1% | 4.4% | 4.4% | 1.6% | 0.3% | 0.26% |
| Jun 2026 | 89.5% | 4.4% | 3.6% | 2% | 0.26% | 0.3% |
| Jul 2026 | 88.8% | 4.4% | 4.4% | 1.9% | 0.29% | 0.26% |
| Aug 2026 | 87.9% | 5.3% | 4.3% | 1.9% | 0.29% | 0.29% |
| Sep 2026 | 84.9% | 7.6% | 5.1% | 1.9% | 0.28% | 0.25% |
How has the Boye and Tulip comparison changed over the last 12 months?
3 findings
- Boye was ahead of Tulip in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Boye’s share of searches among crochet hooks brands worldwide moved from 3% to 7.6%, and its estimated monthly branded searches moved from 12.1K to 27.1K.
- Across the 12 months ending September 2026, Tulip’s share of searches among crochet hooks brands worldwide moved from 1.3% to 1.9%, and its estimated monthly branded searches moved from 5.4K to 6.6K.
How did search popularity change for crochet hooks brands worldwide in September 2026?
2 changes
In September 2026, Boye gained share of searches among crochet hooks brands worldwide, from 5.3% to 7.6%.
Estimated monthly branded searches for Tulip worldwide rose 22.2% over 12 measured months, from 5.4K to 6.6K in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Boye’s and Tulip’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among crochet hooks brands
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