Boob Design vs Cake Maternity:Which is searched more?
In September 2026, Boob Design had more branded searches than Cake Maternity among nursing bra brands worldwide. Boob Design had about 2,400 branded searches, while Cake Maternity had 1,770. Boob Design made up 3% of all nursing bra brand searches we track, and Cake Maternity accounted for 2.2%. These are worldwide searches for English-language branded terms.
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Is Boob Design or Cake Maternity more popular in search?
Compare the brands people buy nursing bras from. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of searches by month for Boob Design, Cake Maternity. The figures are in the table below the chart.
View monthly share of searches table
| Month | Kindred Bravely | Momcozy | Auden | Hotmilk | Bodily | Bravado Designs | Boob Design | Cake Maternity | Medela | Elomi | Anita | Panache | Motherhood Maternity |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 67.8% | 6.7% | 6.8% | 3% | 3% | 4.3% | 3% | 2.6% | 1.2% | 0.59% | 0.4% | 0.32% | 0.32% |
| Nov 2025 | 71.4% | 7% | 4.8% | 2% | 3.8% | 3.7% | 2.6% | 2.2% | 1.1% | 0.42% | 0.34% | 0.28% | 0.28% |
| Dec 2025 | 74% | 6.7% | 4.1% | 1.6% | 3% | 4.2% | 1.9% | 2.3% | 0.9% | 0.4% | 0.33% | 0.27% | 0.27% |
| Jan 2026 | 71.5% | 6.2% | 5.1% | 2.2% | 3.4% | 3.3% | 2.2% | 3.2% | 1.2% | 0.55% | 0.45% | 0.3% | 0.36% |
| Feb 2026 | 77.1% | 5.8% | 3.8% | 2.1% | 2.6% | 2.5% | 1.7% | 2% | 1.1% | 0.42% | 0.34% | 0.28% | 0.28% |
| Mar 2026 | 70.1% | 6.8% | 5% | 3% | 3% | 3.5% | 3% | 2.7% | 1% | 0.75% | 0.4% | 0.33% | 0.33% |
| Apr 2026 | 74.5% | 5.9% | 4.3% | 2.6% | 2.6% | 3% | 2.2% | 2.4% | 0.9% | 0.65% | 0.29% | 0.29% | 0.29% |
| May 2026 | 75.3% | 5.8% | 4.2% | 2.5% | 2.5% | 3.1% | 2.1% | 1.9% | 0.87% | 0.77% | 0.34% | 0.34% | 0.23% |
| Jun 2026 | 65.8% | 9.3% | 5.5% | 3.3% | 4.1% | 3.4% | 2.7% | 2.5% | 1.1% | 1% | 0.45% | 0.45% | 0.37% |
| Jul 2026 | 64.9% | 7.6% | 6.4% | 4.2% | 4.2% | 3.6% | 2.2% | 3.1% | 1.5% | 1% | 0.56% | 0.45% | 0.37% |
| Aug 2026 | 67.1% | 7.5% | 6.2% | 4.1% | 4.1% | 3.3% | 2.1% | 2.4% | 1.1% | 0.99% | 0.54% | 0.36% | 0.36% |
| Sep 2026 | 66.3% | 8.1% | 5.5% | 4.4% | 3.6% | 3.4% | 3% | 2.2% | 1.2% | 1.1% | 0.48% | 0.39% | 0.32% |
How has the Boob Design and Cake Maternity comparison changed over the last 12 months?
3 findings
- The lead changed hands 6 times in the 12 months ending September 2026: Cake Maternity took it in December 2025, Boob Design took it in March 2026, Cake Maternity took it in April 2026, Boob Design took it in May 2026, Cake Maternity took it in July 2026, Boob Design took it in September 2026.
- Across the 12 months ending September 2026, Boob Design’s share of searches among nursing bra brands worldwide held steady at 3%, and its estimated monthly branded searches held steady at 2.4K.
- Across the 12 months ending September 2026, Cake Maternity’s share of searches among nursing bra brands worldwide moved from 2.6% to 2.2%, and its estimated monthly branded searches moved from 2.1K to 1.8K.
How did search popularity change for nursing bra brands worldwide in September 2026?
2 changes
In September 2026, Boob Design overtook Cake Maternity to rank 7th among nursing bra brands worldwide, with 3% of the searches.
Estimated monthly branded searches for Cake Maternity worldwide fell 16.1% over 12 measured months, from 2.1K to 1.8K in September 2026.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using Boob Design’s and Cake Maternity’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Boob Design
1 branded search term
- boob design
Cake Maternity
2 branded search terms
- cake maternity
- cake maternity nursing bra
Other head-to-heads among nursing bra brands
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