Body Glove vs NMD:Which is more popular by branded search?
In August 2026, NMD had more branded searches than Body Glove among bodyboard brands worldwide. NMD was estimated to have 49.5K branded searches compared to Body Glove’s 33.1K, and held a 55.8% Share of Search versus Body Glove’s 37.3%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Body Glove or NMD?
Compare the bodyboard brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for NMD, Body Glove. The figures are in the table below the chart.
View monthly share of search table
| Month | NMD | Body Glove | Pride | Morey | Custom X | Stealth |
|---|---|---|---|---|---|---|
| Oct 2025 | 56.1% | 37.5% | 2.7% | 1.5% | 0.67% | 1.5% |
| Nov 2025 | 55.5% | 37.1% | 3.3% | 1.5% | 0.54% | 2.1% |
| Dec 2025 | 42.1% | 51.4% | 2.5% | 1.6% | 0.41% | 2% |
| Jan 2026 | 37.7% | 56.4% | 2.2% | 1.8% | 0.37% | 1.4% |
| Feb 2026 | 56.1% | 37.5% | 2.7% | 1.8% | 0.44% | 1.5% |
| Mar 2026 | 51.8% | 42.4% | 2.5% | 1.4% | 0.62% | 1.4% |
| Apr 2026 | 56.2% | 37.6% | 2.7% | 1.8% | 0.54% | 1.1% |
| May 2026 | 51.5% | 42.1% | 3% | 1.7% | 0.61% | 1% |
| Jun 2026 | 51.8% | 42.4% | 2.5% | 1.7% | 0.62% | 1% |
| Jul 2026 | 51.5% | 42.2% | 2.5% | 2% | 0.92% | 0.92% |
| Aug 2026 | 55.8% | 37.3% | 2.7% | 2.1% | 0.99% | 0.99% |
| Sep 2026 | — | — | — | — | — | — |
How has the Body Glove and NMD comparison changed over the last 12 months?
3 findings
- The lead changed hands 2 times in the 11 months ending August 2026: Body Glove took it in December 2025, NMD took it in February 2026.
- Across the 11 months ending August 2026, Body Glove’s estimated Share of Search among bodyboard brands worldwide moved from 37.5% to 37.3%, and its estimated monthly branded searches held steady at 33.1K.
- Across the 11 months ending August 2026, NMD’s estimated Share of Search among bodyboard brands worldwide moved from 56.1% to 55.8%, and its estimated monthly branded searches held steady at 49.5K.
How did search popularity change for bodyboard brands worldwide in August 2026?
2 changes
In August 2026, NMD gained estimated Share of Search among bodyboard brands worldwide, from 51.5% to 55.8%.
In August 2026, Body Glove lost estimated Share of Search among bodyboard brands worldwide, from 42.2% to 37.3%.
How each brand is measured
Brandwave collects information about searches that people make online using Body Glove’s and NMD’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Body Glove
1 branded search term
- body glove
NMD
1 branded search term
- nmd
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.