Brandwave

Bitvae vs SURI:Which is more popular by branded search?

In August 2026, SURI had more branded searches than Bitvae among electric toothbrush brands worldwide. SURI was estimated to have 79.7K branded searches compared to Bitvae’s 9.6K, and held a 6% Share of Search versus Bitvae’s 0.73%. Worldwide · English terms: these are worldwide searches for English-language branded terms.

Share of Search among electric toothbrush brands worldwide in August 2026Which is more popular in search, Bitvae or SURI?
Bitvae0.73%9.6K searches
vs
SURI6%79.7K searches

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Which is more popular in search, Bitvae or SURI?

Compare brands that offer electric toothbrushes. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Bitvae and SURI among electric toothbrush brands worldwide, by month

Share of Search by month for SURI, Bitvae. The figures are in the table below the chart.

View monthly share of search table
MonthOral-BPhilips SonicareSURIQuipBitvae
Oct 202559.8%32.5%4.6%1.7%1.4%
Nov 202560.5%32.2%5%1.5%0.73%
Dec 202557.8%34.9%5.4%1.6%0.31%
Jan 202659.3%33.8%4.6%2%0.37%
Feb 202659%32.7%5.5%2.5%0.36%
Mar 202656.5%35.8%5.3%1.9%0.56%
Apr 202657.3%33.4%6.7%2.1%0.42%
May 202658.7%31.9%6.8%2.1%0.43%
Jun 202658.6%32%6.6%2%0.81%
Jul 202657.9%33%6.6%2.1%0.41%
Aug 202657.6%33.8%6%1.9%0.73%
Sep 2026—————

How has the Bitvae and SURI comparison changed over the last 12 months?

  • SURI was ahead of Bitvae in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Bitvae’s estimated Share of Search among electric toothbrush brands worldwide moved from 1.4% to 0.73%, and its estimated monthly branded searches moved from 19.8K to 9.6K.
  • Across the 11 months ending August 2026, SURI’s estimated Share of Search among electric toothbrush brands worldwide moved from 4.6% to 6%, and its estimated monthly branded searches moved from 65.3K to 79.7K.

How did search popularity change for electric toothbrush brands worldwide in August 2026?

  1. In August 2026, SURI lost estimated Share of Search among electric toothbrush brands worldwide, from 6.6% to 6%.

  2. Estimated monthly branded searches for Bitvae worldwide fell 51.6% over 11 measured months, from 19.8K to 9.6K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Bitvae’s and SURI’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Bitvae

4 branded search terms

  • bitvae
  • bitvae com
  • bitvae electric toothbrush
  • bitvae toothbrush

SURI

4 branded search terms

  • electric toothbrush suri
  • suri electric toothbrush
  • suri toothbrush
  • trysuri com

How the Brand Demand Index is measured

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