Billingham vs Wandrd:Which is more popular by branded search?
In August 2026, Billingham had more branded searches than Wandrd among camera bags worldwide. Billingham was estimated to have 2.9K branded searches compared to Wandrd’s 1.3K, and held a 1.1% Share of Search versus Wandrd’s 0.48%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Billingham or Wandrd?
Compare the camera bags shoppers choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Billingham, Wandrd. The figures are in the table below the chart.
View monthly share of search table
| Month | Peak Design | Manfrotto | Lowepro | Think Tank | Billingham | Wandrd |
|---|---|---|---|---|---|---|
| Oct 2025 | 74.7% | 14.3% | 7.8% | 1.6% | 1.3% | 0.35% |
| Nov 2025 | 78.4% | 12.1% | 6.7% | 1.3% | 1.1% | 0.39% |
| Dec 2025 | 77% | 11.9% | 8% | 1.6% | 1% | 0.47% |
| Jan 2026 | 77.1% | 12.1% | 8.1% | 1.3% | 1.1% | 0.36% |
| Feb 2026 | 73.5% | 14% | 9.4% | 1.5% | 1.2% | 0.37% |
| Mar 2026 | 74.7% | 14.2% | 7.8% | 1.9% | 1% | 0.45% |
| Apr 2026 | 73.6% | 13.9% | 9.3% | 1.5% | 1.2% | 0.42% |
| May 2026 | 77% | 12.1% | 8.1% | 1.3% | 1.1% | 0.47% |
| Jun 2026 | 79.8% | 10.2% | 6.8% | 1.7% | 1.1% | 0.38% |
| Jul 2026 | 75.3% | 11.8% | 9.6% | 1.6% | 1.3% | 0.43% |
| Aug 2026 | 78.7% | 10.1% | 8.3% | 1.3% | 1.1% | 0.48% |
| Sep 2026 | — | — | — | — | — | — |
How has the Billingham and Wandrd comparison changed over the last 12 months?
3 findings
- Billingham was ahead of Wandrd in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Billingham’s estimated Share of Search among camera bags worldwide moved from 1.3% to 1.1%, and its estimated monthly branded searches moved from 3.6K to 2.9K.
- Across the 11 months ending August 2026, Wandrd’s estimated Share of Search among camera bags worldwide moved from 0.35% to 0.48%, and its estimated monthly branded searches moved from 1K to 1.3K.
How did search popularity change for camera bags worldwide in August 2026?
2 changes
Estimated monthly branded searches for Wandrd worldwide rose 30% over 11 measured months, from 1K to 1.3K in August 2026.
Estimated monthly branded searches for Billingham worldwide fell 19.4% over 11 measured months, from 3.6K to 2.9K in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Billingham’s and Wandrd’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Billingham
1 branded search term
- billingham bag
Wandrd
1 branded search term
- wandrd bag
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.