Better Stack vs incident.io:Which is searched more?
In September 2026, Better Stack had more branded searches than incident.io among incident management platforms worldwide. Better Stack had about 14,800 branded searches, while incident.io had 8,240. Better Stack made up 9.7% of all incident management platform searches we track, and incident.io accounted for 5.4%. These are worldwide searches for English-language branded terms.
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Is Better Stack or incident.io more popular in search?
Compare services and tools used to coordinate responses to service incidents. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of searches by month for Better Stack, incident.io. The figures are in the table below the chart.
View monthly share of searches table
| Month | PagerDuty | Jira Service Management | Better Stack | incident.io | ServiceNow | Rootly | FireHydrant | Squadcast |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 52.8% | 22.2% | 5.4% | 8.2% | 6.6% | 4.5% | 0.11% | 0.03% |
| Nov 2025 | 55.8% | 23.7% | 5.8% | 4.8% | 5.8% | 3.9% | 0.1% | 0.02% |
| Dec 2025 | 53.6% | 22.5% | 6.7% | 5.6% | 6.7% | 4.6% | 0.22% | 0.02% |
| Jan 2026 | 48.9% | 25.4% | 7.6% | 5.1% | 7.6% | 5.2% | 0.25% | 0.02% |
| Feb 2026 | 53.6% | 23% | 6.9% | 4.7% | 6.9% | 4.8% | 0.18% | 0.03% |
| Mar 2026 | 51.4% | 21.6% | 7.9% | 5.4% | 7.9% | 5.5% | 0.21% | 0.03% |
| Apr 2026 | 51.7% | 22% | 8% | 5.5% | 8% | 4.5% | 0.17% | 0.03% |
| May 2026 | 51.7% | 21.7% | 9.7% | 4.4% | 7.9% | 4.5% | 0.06% | 0.02% |
| Jun 2026 | 52% | 21.9% | 8% | 5.5% | 8% | 4.5% | 0.06% | 0.01% |
| Jul 2026 | 52.4% | 21.8% | 8% | 5.4% | 8% | 4.4% | 0.06% | 0.02% |
| Aug 2026 | 49.9% | 20.1% | 11% | 5% | 9% | 5% | 0.07% | 0.01% |
| Sep 2026 | 53.2% | 21.8% | 9.7% | 5.4% | 5.3% | 4.4% | 0.05% | 0.02% |
How has the Better Stack and incident.io comparison changed over the last 12 months?
3 findings
- The lead changed hands once in the 12 months ending September 2026: Better Stack took it in November 2025.
- Across the 12 months ending September 2026, Better Stack’s share of searches among incident management platforms worldwide moved from 5.4% to 9.7%, and its estimated monthly branded searches moved from 8.1K to 14.8K.
- Across the 12 months ending September 2026, incident.io’s share of searches among incident management platforms worldwide moved from 8.2% to 5.4%, and its estimated monthly branded searches moved from 12.2K to 8.2K.
How did search popularity change for incident management platforms worldwide in September 2026?
2 changes
In September 2026, Better Stack lost share of searches among incident management platforms worldwide, from 11% to 9.7%.
In September 2026, incident.io rose from 5th to 4th among incident management platforms worldwide.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using Better Stack’s and incident.io’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Better Stack
1 branded search term
- better stack
incident.io
2 branded search terms
- incident.io app
- incidentio
Other head-to-heads among incident management platforms
PagerDuty vs Jira Service Management: compare search popularity- PagerDuty vs Better Stack: compare search popularity
- PagerDuty vs incident.io: compare search popularity
PagerDuty vs ServiceNow: compare search popularity- Jira Service Management vs Better Stack: compare search popularity
- Jira Service Management vs incident.io: compare search popularity
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